Will Mcdermott Email & Phone Number

Grand Rapids, Michigan, United States

In my role as an Innovation Experience Designer and AI leader at Crowe, I collaborate with business leaders to uncover valuable, transformative use cases for AI. My mission is to bridge the gap between innovative ideas and cutting-edge AI solutions that drive impactful change across industries.Key Responsibilities:Collaborate with business leaders: I.

As the principal at an AI transformation consultancy, we work to empower businesses in applying the benefits to artificial intelligence while mitigating the harms. The AI world is changing every day and I aim to be a trusted guide for leaders trying to navigate the complex AI landscape. I work with experts to identify opportunities for the application of.

My focus is on developing winning strategies for our future as a team that brings behavioral insights to its customers. This includes helping to plan where we are going as a brand and how we'll get there.- Streamlined processes and identified automation opportunities to enhance efficiency and scalability.- Played a pivotal role in the conceptualization of.

As Chief Strategy Officer at a rapidly growing marketing firm, I steer strategic direction alongside the CEO. I lead efforts in innovating marketing plans, integrating a newly acquired market research firm to expand our services, and guiding key client relationships. Drawing from my founding experience, I aim to blend analytical rigor with creative.

Grand Rapids, Michigan, United States

In my role as a creative director and strategist, I've spearheaded the development of systems and processes that are human-centered, research-based, and strategically focused. This approach has successfully transformed a service line into a profitable center, boosting demand for branding services. I've been deeply involved in crafting marketing strategies.

Grand Rapids, Michigan

As a Senior Art Director, I led the design initiatives for our main client, Steelcase, as well as other diverse clients like Primera Plastics, AvaSure, Emmanuel Hospice, and ADAC Automotive. My responsibilities encompassed overseeing a wide range of projects, from rebranding and graphic design to UX/UI, motion design, and the art direction of illustration.

As the owner of a creative strategy agency, I lead our efforts to merge design research, human-centered design, and creative strategies to form meaningful connections between businesses and their customers. Our agency assisted companies in developing innovative strategies across digital, print, and physical mediums to meet their strategic goals. My role.

New York, NY

This New York City based agency focused on brand building and helping companies transition to digital. I joined as a partner after several successful years working in corporate design. Our work focused on applying responsive design and SEO to website rebuilds. In this work projects often included many other design tactics, including; brand development.

Initial work focused on the launch of a new catalog initiative for Bath & Body Works. Our small team was in charge of all aspects of this catalog, including creative conceptualization, working with merchandising on pagination, art directing photo shoots with top photographers, designing catalogs, budget management, and managing production. This three.

I was part of a new team brought in to refresh the look and feel of this popular 100-year-old magazine. My experience in digital and efficiency that I acquired while working at a weekly allowed me to work on both the redesign of the magazine and web platform. In addition to the redesign, my regular duties included designing features and the front of the.

As a Designer on the editorial staff, I was responsible for working on the fast-paced weekly and many other projects. These included the launch of People Magazine’s special country issue, the award-winning Daily series for the Oscars, and several year-end books. While there, I worked on features, packages, and the popular Scoop section, among others. Daily.