Will Merritt

Will Merritt Email and Phone Number

HVAC Marketing & Advertising Leader Driven to Help Business Owners Gain the Success They Deserve! @ Effective Media Solutions, LLC
charlotte, north carolina, united states
Will Merritt's Location
Charlotte Metro, United States
Will Merritt's Contact Details
About Will Merritt

QUALIFICATIONS SUMMARYMarketing professional with 28 years experience in the HVAC Industry. Does your heating and air conditioning company want to grow sales leads and revenue dollars? Effective Media Solutions speaks your language! We understand your business and will help it grow by working to create your USP or Unique Selling Proposition. Our understanding of the HVAC industry means you will not have to explain your business to our agency. Formerly a top ranked sales professional in the HVAC industry with a proven track record of exceeding monthly and yearly sales goals, I have taken this knowledge level to a new platform to assist contractors with their marketing and advertising efforts. Our company has key insight into the HVAC contracting industry through my years on the distributor/manufacturer side of the business. We can help you utilize your co-op dollars to maximize your marketing budget. My agency partner; Dave Bowen, has 20+ years of experience with Branding, Traditional Advertising, and Media Buying/Placement. This makes Effective Media Solutions a formidable force in the HVAC marketing and advertising field. Strong Leadership and Organizational Skills. Well trained in the consultative sales process used to achieve new business targets. Strong knowledge of industry best practices and key performance indicators(KPI's) to help new and existing clients achieve maximum success. Superior product knowledge and implementation skills Specialties: Marketing Consulting, Brand Building, Media Planning, Marketing Campaigns, Advertising, HVAC Consulting, Wordpress website development, SEO, SEM, inbound marketing, customer relations, customer service, financial analysis, hvac, marketing, outside sales, relationship building, retail, sales, specification

Will Merritt's Current Company Details
Effective Media Solutions, LLC

Effective Media Solutions, Llc

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HVAC Marketing & Advertising Leader Driven to Help Business Owners Gain the Success They Deserve!
charlotte, north carolina, united states
Website:
myeffectivemedia.com
Employees:
7
Will Merritt Work Experience Details
  • Effective Media Solutions, Llc
    Managing Partner
    Effective Media Solutions, Llc Jul 2014 - Present
    Charlotte, North Carolina Area
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  • Effective Media Solutions
    Managing Partner
    Effective Media Solutions Jul 2014 - Present
    Charlotte, North Carolina Area
    Effective Media is a full service marketing and advertising agency based in Charlotte, NC. Our strength lies in the HVAC Contracting Industry. My 28 years of experience in the HVAC industry provide key insight into the needs and wants of our customers. We focus 100% of our efforts to help our clients obtain the local edge needed in today's competitive marketplace. We help create a company message that has true uniformity across all forms of advertising that gets measurable results.Directly responsible for acquiring new clients, creating unique advertising campaigns, forming and implementing marketing plans, and supporting any and all client needs.
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  • Patterson Heating And A/C
    General Manager
    Patterson Heating And A/C Nov 2013 - Jun 2014
    Charlotte, Nc
    Vice President and General Manager charged with increasing our customer base, company revenue, efficiency, and overall performance. Manager of department heads to assist in their growth and success, and to assist in the training of our employees. Oversee advertising to ensure growth in our markets. Use industry KPI's to analyze and measure company financial performance. Implemented new website for the company which increased the number of service and replacement leads.
  • Virginia Air Distributors
    Territory Manager
    Virginia Air Distributors Mar 2002 - Nov 2013
    Charlotte, North Carolina Area
    Responsible for recruiting, maintaining, servicing, and growing HVAC accounts. We work to help our accounts become more profitable through consulting and hands on training. Recruited the area's largest retail account in Charlotte to our product line. Responsible for a wide range of sales activities to support the local branch and corporate business model. Key activities include: Identifying viable new clients, using the consultative sales process to build value and long term buying relationships. Helping new and existing customers to develop business "best practices" to ensure company profitability. Using company offerings to identify and implement opportunities with business partners.North Carolina Salesperson of the year in 2005Ranked top three in sales for company - 2004-2007Successfully closed largest retail replacement dealer in Charlotte market in 2005Increased territory from 2.7k to 4.2k in 2006Commercial sales increase of 750k in 2007Financial analysis skills to increase customer profitability
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  • Loman-Garrett
    Territory Manager
    Loman-Garrett Feb 2001 - Mar 2002
    Responsible for identifying and acquiring new accounts through the use of product-based solutions. Tasked with developing business relationships to increase overall sales.Successful in full dealer retention through distributor transitionImplemented corporate programs to increase customer baseUsed product knowledge and company programs to increase customer profitability
  • Ferguson Enterprises
    Outside Sales
    Ferguson Enterprises Oct 1996 - Feb 2001
    Initially responsible for inside sales activities including: daily warranty processing, customer credits, proper invoicing, equipment and parts stocking. Vital in maintaining strong relationships with client base through consistent and thorough customer service.Promoted to outside sales in 2000.Highly proficient at relationship building to increase overall company salesProduct knowledge skills and solutions from HVAC product line to meet customer needsSkilled at blueprint and specification takeoff - to offer product solutions
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Will Merritt Skills

Sales New Business Development Account Management Sales Management Customer Service Marketing Sales Operations Team Building Management Leadership Sales Process Contract Negotiation Strategic Planning Customer Retention Training Marketing Strategy Negotiation Social Media Marketing Business Development Analysis Consultative Selling Pricing Selling Budgeting Operations Management Advertising Recruiting Direct Sales Multi Media Marketing Campaigns B2b Budgets Key Account Management Brand Development Market Planning Customer Relationship Management Brand Management Business Strategy

Will Merritt Education Details

Frequently Asked Questions about Will Merritt

What company does Will Merritt work for?

Will Merritt works for Effective Media Solutions, Llc

What is Will Merritt's role at the current company?

Will Merritt's current role is HVAC Marketing & Advertising Leader Driven to Help Business Owners Gain the Success They Deserve!.

What is Will Merritt's email address?

Will Merritt's email address is wm****@****.rr.com

What is Will Merritt's direct phone number?

Will Merritt's direct phone number is +170450*****

What schools did Will Merritt attend?

Will Merritt attended University Of North Carolina At Charlotte, Madison-Mayodan High School.

What are some of Will Merritt's interests?

Will Merritt has interest in Politics, Science And Technology, Children, Health.

What skills is Will Merritt known for?

Will Merritt has skills like Sales, New Business Development, Account Management, Sales Management, Customer Service, Marketing, Sales Operations, Team Building, Management, Leadership, Sales Process, Contract Negotiation.

Who are Will Merritt's colleagues?

Will Merritt's colleagues are Brett Repage, Kierstin Arrandt Rogers, Dave Bowen, Adam Isaacs, Steve Kottra Jr., Erin Watson.

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