Will Waugh
AeroLeads people directory · profile

Will Waugh Email & Phone Number

Senior Principal, Marketing Strategy at 2X
Location: Raleigh, North Carolina, United States 7 work roles 3 schools
1 work email found @ana.net 18 phones found area 919, 925, 813, 914, 212, 954, and 978 LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 18 phones

Work email w****@ana.net
Direct phone (919) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
2X
Role
Senior Principal, Marketing Strategy
Location
Raleigh, North Carolina, United States
Company size

Who is Will Waugh? Overview

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Quick answer

Will Waugh is listed as Senior Principal, Marketing Strategy at 2X, a company with 100 employees, based in Raleigh, North Carolina, United States. AeroLeads shows a work email signal at ana.net, phone signal with area code 919, 925, 813, 914, 212, 954, 978, and a matched LinkedIn profile for Will Waugh.

Will Waugh previously worked as Senior Principal at 2X and Advisory Manager & Sr Advisor at Bdo Digital Usa. Will Waugh holds Ba, Communications, History from University Of Florida.

Company email context

Email format at 2X

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{first_initial}{last}@ana.net
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AeroLeads found 1 current-domain work email signal for Will Waugh. Compare company email patterns before reaching out.

Profile bio

About Will Waugh

I am a high growth business advisor with over 20 years of experience solving business challenges created by changing customer behaviors and the evolving digital landscape.My areas of focus:Currently, heads down in AI applications for revenue growth, insights, content creation and automation/chatbot upsideDuring my workday: Digital strategy, Digital transformation and organizational design, Persona/buyer journey development, content/channel strategy, ABX/GTM, campaign frameworks and attribution.Expertise includes: Digital due diligence, ecommerce, lead/account management, scoring, nurture, sales enablement and sales & marketing integrationCustomer journey development, customer experience management, onboarding, adoption, retention and expansion.I am a "full stack" revenue professional who utilized multiple platforms/applications to reach business objectives: ABX Platforms (6sense, Demandbase, Terminus), Marketing automation (Oracle Eloqua, Marketo, Pardot, SF Marketing Cloud), Web analytics (Adobe Analytics, Google Analytics), Customer data platforms, eCommerce, Content management systems (Adobe, WordPress Drupal), Content marketing applications, business intelligence (PowerBI, Qlik, Tableau, Domo)Contact me: willwaugh@gmail.com

Listed skills include Lead Generation, Digital Marketing, Integrated Marketing, Analytics, and 28 others.

Current workplace

Will Waugh's current company

Company context helps verify the profile and gives searchers a useful next step.

2X
2X
Senior Principal, Marketing Strategy
berwyn, pennsylvania, united states
Website
Employees
100
AeroLeads page
7 roles

Will Waugh work experience

A career timeline built from the work history available for this profile.

Senior Principal

Current
2X

Raleigh-Durham-Chapel Hill Area

Building and delivering an advisory function across Marketing Strategy/GTM/ABX, Operating Model and Organizational effectiveness, and Marketing technology optimization.2X is a forward-thinking firm with an evolved model that enables marketing to operate at scale across the B2B revenue ecosystem - with the ability to advise all functions across marketing &.

Oct 2023 - Present

Advisory Manager & Sr Advisor

Bdo Digital Usa

Raleigh-Durham-Chapel Hill Area

BDO Digital helps companies across industries identify, prioritize, develop, and execute technology initiatives in support of their unique business objectives, both large and small, short, and long term. We help organizations identify which solutions will have the greatest business impact and ROI, and deliver manageable, measurable programs to achieve them.

Mar 2021 - Oct 2023

Consultant

Demandgen

Raleigh-Durham, North Carolina Area

DemandGen is an elite team of marketing technology and demand generation experts that helps drive growth through the use of marketing automation and related systems including Eloqua, Marketo, and Salesforce. Marketing is hard and these tools are powerful – imagine what it would be like to have a partner who has the recipes for success and the resources to.

Dec 2015 - Mar 2021

Principal, Digital & Content

Raleigh-Durham, North Carolina Area

  • Principal, Digital & Content 2014- 2015Team lead for digital platform, e-commerce, marketing automation, search and demand generation related web initiatives.Interactive Marketing Lead 2011 – 2014Role expanded in 2011.
  • Business and strategy lead on shift to digital marketing strategy utilizing SAS Customer Intelligence solutions including analytics, optimization, automation, scoring and reporting.
  • Co-authored SAS white paper, Solving the Challenge of Lead Management Automation on proof of concept and results.
  • Responsible for interactive campaigns including lead nurturing, SEO, social, web analytics and lead scoring models.Field Marketing Manager – Financial Services 2007 -- 2011Recipient of 2008 & 2010 Departmental Awards.
  • Developed and executed global marketing campaigns (lead generation, demand generation, opportunity development). Topics include: Risk, BI/DI/Analytics, Fraud, Customer Intelligence, Compliance/AML.
  • Utilized business intelligence tools to measure and track campaign effectiveness. Beat lead target goals by 20 percent in 2011.
Jun 2007 - Dec 2015

Senior Director, Communications

Greater New York City Area

Brought old-school marketing association that represents over 300 companies with 8,000 brands into the digital world by incorporating web and social technologies into the organization’s website and media mix. Managed communication team responsible for content creation and content distribution. P&L responsibility. Expanded blog platform and was an early.

Feb 2005 - May 2007

Integrated Marketing Communications

Greater New York City Area

Advertising, sales promotion, co-op advertising, sports marketing, regional marketing, sponsorships, media, promotions

May 2000 - Jan 2005

Vice President, Sales & Marketing

Digital Broadcast Television

Marketing and sales lead for online video start up

Jun 1999 - May 2000
Team & coworkers

Colleagues at 2X

Other employees you can reach at 2x.marketing. View company contacts for 100 employees →

3 education records

Will Waugh education

Ba, Communications, History

Activities and Societies: Full time job for University President's Office

Education record

Deerfield Academy
FAQ

Frequently asked questions about Will Waugh

Quick answers generated from the profile data available on this page.

What company does Will Waugh work for?

Will Waugh works for 2X.

What is Will Waugh's role at 2X?

Will Waugh is listed as Senior Principal, Marketing Strategy at 2X.

What is Will Waugh's email address?

AeroLeads has found 1 work email signal at @ana.net for Will Waugh at 2X.

What is Will Waugh's phone number?

AeroLeads has found 18 phone signal(s) with area code 919, 925, 813, 914, 212, 954, 978 for Will Waugh at 2X.

Where is Will Waugh based?

Will Waugh is based in Raleigh, North Carolina, United States while working with 2X.

What companies has Will Waugh worked for?

Will Waugh has worked for 2X, Bdo Digital Usa, Demandgen, Sas Institute, and Association Of National Advertisers.

Who are Will Waugh's colleagues at 2X?

Will Waugh's colleagues at 2X include Franklin Tan, Rebecca Laine Magday, Cabreney Johnny, Atikah Mohamad, and Shigim Yusof.

How can I contact Will Waugh?

You can use AeroLeads to view verified contact signals for Will Waugh at 2X, including work email, phone, and LinkedIn data when available.

What schools did Will Waugh attend?

Will Waugh holds Ba, Communications, History from University Of Florida.

What skills is Will Waugh known for?

Will Waugh is listed with skills including Lead Generation, Digital Marketing, Integrated Marketing, Analytics, Strategy, Demand Generation, Interactive Marketing, and Web Analytics.

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