Benjamin Wilson Email & Phone Number

Sydney, Nsw, Au

Industry Channel Marketing Manager for Industry BUKey Achievements:➤ Launch Alliance SI Energize Program - enhanced training and certification regime, commercial policy (MDF, Rebates system), development of local program offer➤ Develop and launch local Software Centric SI Program to identify and develop SI's with a focus on Industrial Automation Software using dedicated commercial and technical training, pricing and sales engagement model➤ Launch of Certified Industrial Automation Distributor (IAD) Program, signing with Remtron and onboarding / enablement activities to drive success➤ Launch of specialist Master Distributor agreements and Organisational Change Management for Go-To-Market shift towards third party Specialist Partners➤ Management of Commercial Policy for SI, OEM and IAD, including campaigns which utilise Marketing Development Funds (MDF), Rebate, Promotional Pricing to achieve Growth, Certification and Retainment targets➤ Engagement of SI, OEM and IAD channels via targeted EDMs, webinars, physical events, channel programs and sales enablement activities➤ Building strong partnerships between Schneider Electric and our Industrial System Integrator, OEM and Industrial Automation Distributor (IAD) channels➤ Digital process development and release for Industry Business

Digital Journey Lead for Industry BU➤Mapping out of existing and to-be Industry persona digital touchpoints, journey maps using Human Centred Design (HCD) approaches➤Customer research, NSS feedback and interview processes ➤Wireframing and prototyping of new experiences as per to-be mapping➤Collaboration with platform / process owners to adjust or bridge current digital gaps, adding or modifying development roadmaps and product backlogs➤Agile projects to improve, implement or release digital journeys via new platforms and processes - includes pre-launch QA / UAT stories, testing, post-launch customer interviews and full stakeholder training➤Analysis of Schneider and competitor platform usage, including eCommerce metrics➤Management of digital assets such as Product Information Management (PIM), document and user ID management systems➤Implementation of initiatives to increase digital tool and platform usage (MAUs) across OEMs, System Integrators, Industrial End Users and Industrial Automation Distributors➤Marketo coordination with Marcomms team to drive outreach and education activities

Sydney, Australia

Services Marketing and Offer Manager for Uninterruptable Power Supply (UPS) and Cooling products.➤Local services offer support, administration of existing service offers and process for Australia➤Pricing strategy for service offers➤Assistance in creating locally developed UPS, Critical Cooling and Micro Data Centre as-a-Service offering➤Management of Install Base data and data admin team➤Email marketing campaigns using Marketo - first in Schneider Electric to create targeted and customised email campaigns based on End User Install Base Data➤Channel partner services program data and opportunity lead➤Creation of Salesforce opportunity sales campaigns based on Install Base data➤Transitioning of contracted customers onto Schneider Electric digital services monitoring solution (EcoStruxure Asset Advisor) and online customer portal

Macquarie Park, Nsw

Insight Sales BDM for WA / SA / NT➤Supreme advocacy of the Schneider Electric / Clipsal Brands➤Creation of quality relationships between myself and our targeted long-tail contractors (Domestic, Commercial, Industrial and Solar) in WA / SA / NT as well as long-tail wholesalers in NSW.➤Influence and educate key decision makers along the value chain via the contractor channel to grow "share of wallet"➤Identification, accurate segmentation and tiering of clients using tools such as Tableau (Data) and Salesforce Lightning (CRM)➤Discovery of new prospects via cold call, social media and digital communication to convert into loyal Schneider Electric / Clipsal users➤Creation and execution of targeted telephone, SMS, email and social media marketing campaigns that are aligned to Schneider Electric / Clipsal sales objectives as well as my personal sales targets➤Use of data analytics to understand which marketing, sales and communications campaigns worked within the different market segments and how to further improve from that point➤Development of communication and sales strategies that generate value for companies that have traditionally been serviced by a road sales representative / no sales representative➤Conversion, re-conversion and retainment of our known clients to Schneider Electric / Clipsal product range

Parramatta

10th Year @ Toshiba International Corporation!Third year as a Sales Engineer in Toshiba Industrial's NSW Sales Branch.➤Utilise broad product experience to educate, troubleshoot and up-sell product 'Features and Benefits' to relevant stakeholders in relation to Projects, Tenders and Refurbishment / Replacement.➤Assess RFQ's and Project / Tenders for Technical, Commercial and Lead Time stipulations.➤Liaise with internal product category managers, Workshop and Warehouse administrators, international Toshiba / Toshiba Partnered factories, part suppliers, freight forwarders and service providers to engineer an attractive solution to suit customer requirements.➤Cost Price / Margin / Price List Calculations as to Toshiba International framework.➤Issue Quotations / Completed Tenders to relevant stakeholders within the End User's supply chain.➤Coordinate and visit important decision makers within End User, OEM, Reseller or Integrator organisations to convey the value of choosing Toshiba Industrial products.➤Apply knowledge gained from current University Business studies to help meet and exceed Toshiba's long term goals within the industrial sphere.

Bachelor'S Degree, Business/Commerce - Management Major, Marketing Sub-Major

Activities and Societies: 2015: Bridging Cultures Business Scholarship Program, Fuzhou China. ➤Study of Chinese business, culture.

Certificate Iii - Switchgear And Control Gear, Electrical Trade

Trade Certification