Winnie Chen is a Business Founder / Educator / Mental Health Advocacy. She is proficient in Korean and Japanese. Colleagues describe her as "I had the distinct pleasure of working with Winnie Chen at Crimson Education, where she was my first hire during the launch of our Taiwan office. From day one, her exceptional analytical skills, active listening, and openness to feedback set her apart as a remarkable team member. Her constant drive for improvement made her an invaluable asset to our team.
Winnie’s contributions were immediate and far-reaching. As the only two members of the team during the initial phase, she rose to the challenge of handling everything from sales and marketing to administrative tasks. While some struggled with the changes brought on by working from home, Winnie thrived in both in-office and remote environments, showing incredible agility and adaptability. Her resilience, particularly during the challenges of the pandemic in 2020 and 2021, was crucial to our success. Thanks to her dedication, we consistently overachieved our annual sales targets. Despite Taiwan’s unique difficulties in 2021, Winnie laid a strong foundation for the office, trained new staff, and helped us achieve 126% of our revenue target, with a 103% growth in FY 2021/2022. Her efforts in lead generation were equally impressive, producing over 4,800 marketing leads by the end of 2020—a true testament to her effectiveness and determination.
A standout achievement was the organization of our first webinar on studying abroad just two months into her role. Despite the difficult environment, her initiative drew over 500 attendees, marking it as one of the highest-performing webinars across Asia according to our regional digital marketing team. Her captivating presentation style, combined with a strong narrative, not only engaged the audience but also successfully converted leads into students.
Winnie is also a natural leader. By the end of 2020 and into early 2021, we expanded our team, and I relied heavily on her to support the onboarding of new hires. She effectively led horizontally, creating a welcoming, family-like environment that allowed the team to thrive. Her generous spirit shone through as she consistently shared credit with her teammates, elevating those around her and contributing to our collective success in a highly competitive higher education consulting market.
Her kind, empathetic nature and team-oriented approach made her a trusted colleague and leader. Even as she prepared for maternity leave just a week prior, Winnie ensured a smooth transition for the team by offering meticulous training to new hires. Her contributions were widely recognized by senior leadership, who praised her as one of the company’s most successful hires across our 20+ global markets during 2020/2021
I wholeheartedly recommend Winnie for any role. Her adaptability, loyalty, and talent will make her a tremendous asset to any team she joins."
Listed skills include Marketing, Marketing Strategy, Social Media Marketing, Program Development, and 41 others.
