Account Manager
Current- The majority of my work revolves around developing and executing digital and social media strategies that are tailored specifically for Formula One, INDYCAR, and IMSA-competitive brands, drivers, teams, and.
- Develop and execute comprehensive digital marketing strategies aligned with the client's brand objectives and campaign goals.
- Work closely with creative teams to produce engaging content that is not only visually appealing but also backed up by detailed analytics reports.
- Develop strategies that seamlessly integrate various media formats, such as video, photos, and graphics, into storytelling campaigns.
- Maintain a cohesive and impactful campaign approach by leading cross-functional collaborations between content creators and clients.
- Worked directly with 2022 INDYCAR Champion, Team Penske driver Will Power, to curate tailored social media content throughout his championship-winning season.