Digital Content Creator
CurrentManages and maintains all content for three television station websites, mobile apps for news and weather, and, social media platforms. Packages and distributes breaking news, writes original content, copy edits staff script submissions, edits photo galleries and video segments, and creates graphics. Conducts investigative research for daily news gathering. Crafts newsletters and sends regular push alerts to subscribers. Collaborates on editorial content for broadcast and digital platforms. Attends regular editorial meetings pitching story ideas and developing coverage plans with publishing guidance. Strategizes, coordinates, and executes live streaming of long-form programming and breaking news events. Monitors analytics and trends to increase engagement, page views, and time spent on FOX 35 digital platforms while following effective SEO standards. Coordinates election coverage for digital platforms and offers direction for broadcast coverage of elections and political issues both on-air and online. Works closely with a national content team and other FOX affiliates to distribute high-interest stories at scale. Serves as a station liaison for multimedia partners. Works with IT support and broadcast engineers to troubleshoot problems. Regularly trains existing staff and new hires on proprietary tools and applications for digital production. Hosts “Trending Now” on-air segments during live newscasts, highlighting viral stories. Has managed front-end website redesigns and data migration over three content management systems. Communicates daily with FOX 35 viewers through emails, phone calls, meetings, and social media messengers.