Fashion jewelry, Leather goods and accessories B2B company.- New business and International Key Accounts.- Responsable for tradeshow partecipation in terms of budget, planning, booth design, promotion, marketing material, PR, staff management and training. Main tradeshows: Homi (IT), Chibi (IT), Pure (GB), Bisutex (ES), Trendset (DE), Bijorhca (FR).- Managing online-offline marketing activities, website, shooting and catalogs.

- Management of private label production from order to delivery. Support to the customer's design department in developing their collection from the prototype to the finished product. Brands I have work with: Liu.Jo Luxury, Miseno Jewels.- Coordination with the office in China for the purchase and production of finished and semi-finished goods and raw materials in terms of negotiation, quality control, packaging, logistics and export.

Interpreter for business negotiations between buyer and exhibitors at Fiera di Vicenza during the international "Vicenza Oro" trade fair.

I helped Italian brands to consolidate their presence and increase their sales in the Chinese market. Brands I have work with: Moschino, Alberta Ferretti, Il Gufo, The Style Outlet, Mezzacorona, AC Milan, Pirelli, Brembo, Tenova, Riva1920, Bonzano.- Analysis of positioning and definition of the digital strategy for Italian brands in the Chinese web involving the main Chinese digital channels.- Planning of the ADV budget and management of paid campaigns.- Coordination of the Chinese team.

Business development for Italian and foreign markets in the Large-Scale Retail Trade / Ho.Re.Ca. / Retail channels.

- Administration, Sales and Marketing back-office.

Administration, sales and marketing back-office.

Chinese market analysis and Chinese customer and supplier research