As a service designer at Ardiq, I coordinate customer research with various stakeholders and map end-to-end journeys that synthesize insights with workplace trends. I also facilitate workshops that bring different departments together for alignment and prioritization. I have contributed to several projects that enhance the user experience and business value of Ardoq's products and services,l.I hold a master of design in service design from the Oslo School of Architecture and Design, where I was nominated for the prize for strategic use of design. I also had exchange programs at Delft University of Technology and University of Southampton, where I learned about strategic product design and graphic arts. I am fluent in Chinese, English, and improving Norwegian, and have a keen interest in cross-cultural communication and collaboration. I am passionate about service design and have a sincere devotion to design for better experiences in the real world. I help organizations be the best in their category through knowledge acquisition, sharing, and implementation across various disciplines. Making technology more accessible, humanistic, and creating lasting business value.In addition to my role at Ardoq, I am also the co-founder of CSDC, an online community for service design professionals around the world. CSDC provides a lab in the field to implement projects, share experiences, establish meaningful connections, solve problems, and explore the possibility of of service design. I manage the operational strategy, facilitate monthly talks and organize interesting events, and develop business partnerships with key players from both academic and industry fields.
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Service Designer And ReseacherArdoqOslo, No -
Service DesignerArdoq Jul 2024 - Present -
Co-FounderChinese Service Design Community (Csdc服务设计社区) Oct 2021 - PresentChinaCo-founded and manage CSDC - a thriving online community connecting over 300 service designers from 40+ universities globally.Project management expertise - successfully leading and executing 30+ projects within CSDC, fostering engaging monthly discussions and coordinating impactful annual events attracting over 3,000 attendees.Community operation and digital marketing - optimizing community reach and engagement, resulting in over 10,000 followers. -
Service Designer | Strategy & Customer Insights, Design, GtmCisco Mar 2021 - Jul 2024Oslo, NorwayData & AI driven end-to-end customer journeys using Theydo - presenting at the Service Design Global Conference on its transformative impact on aligning strategy, planning, and delivery around journeys.Product Strategic research- Collaborating with product managers to define use cases and translate them into new features, resulting in a 15% increase in user adoption. - Conducted insightful exploratory research on global user's home offices during the pandemic, informing new home office designs and strategies. -
Master Diploma ProjectCisco Aug 2020 - Jan 2021Oslo, NorwayCo-lab is an experimental design diploma that takes Cisco Norway as a key example to explore cross-disciplinary collaboration within a large technological organization. With the hope of sparking inspiration in people’s daily collaboration with others who speak different technical languages, this project analyses the current relationships across disciplines in Cisco. In addition, the project suggests new ways of collaboration embedded in the existing workplace environment within a framework for cultural change. -
Service DesignerCisco Aug 2019 - Dec 2019Oslo Area, NorwayEnhancing Onboarding Efficiency - Lead the project to ensure a seamless onboarding experience for Samsung on Cisco devices partnership through journey mapping.- Gain understanding of users and translate into clearly communicated user needs and concepts- Design and make functional prototypes of concepts through cross-functional teamwork- Understand and improve the onboarding process (unbox, install, setup, register, 1st-time use)for products -
Service DesignerBigmind Design Mar 2018 - Jun 2018Shanghai City, ChinaC2B service strategy - Developed business content and design methodologies, tools and service blueprints to support a new C2B intelligent mass customization manufacturing model for an automotive brand.Cruise End-to-End Experience Enhancement - Contributed to service blueprint and design of the service standardization employee handbook for smooth implementation. -
Design Researcher & StrategistArtop Group Feb 2017 - Jan 2018Shanghai, ChinaUser-centred design research - for hotel service robot development, resulting in a versatile solution adopted across industries over 100k orders, including banking, public sectors, tourism, and healthcare.Branding and Product Identity research - Support brand creation and 30-product portfolio expansion through market research and strategic product design direction.- Design research, interview, focus group, and survey- Synthesis of qualitative and quantitive data with market trends- Provide guidance and direction for industrial design concepts- Visualisation of research and analysis process to deliver reports
Xifan Cui Education Details
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Service Design -
Strategic Product Design -
Graphic Arts
Frequently Asked Questions about Xifan Cui
What company does Xifan Cui work for?
Xifan Cui works for Ardoq
What is Xifan Cui's role at the current company?
Xifan Cui's current role is Service designer and Reseacher.
What schools did Xifan Cui attend?
Xifan Cui attended The Oslo School Of Architecture And Design, Delft University Of Technology, China University Of Mining And Technology, University Of Southampton.
Who are Xifan Cui's colleagues?
Xifan Cui's colleagues are Adam Croft, Mingrui Dai, Pei-Yu Lin, Krishan Thangavadivel, Fabienne Zimmermann, Simon Hughes, Christian Krebs.
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