Responsible for coordinating, developing, and reviewing all graphic design and communications materials for the Homebuyer Assistance Program (HBA) and the Low-Income Housing Tax Credit Program (LIHTC) of CDBG-DR, which were created for publication in media, activities, outreach events, and more. Planned and executed impactful outreach events (orientations, presentations, conferences) for PRFHA CDBG-DR programs, both within and outside of Puerto Rico. Developed engaging outreach strategies and co-organized special events to effectively disseminate program information.Point of Contact (POC) between government agencies: La Fortaleza, Puerto Rico Housing Department, Municipalities, HCA, financial institutions, realtors and other agenciesCollaborate with the Housing Department Communications team.Serve as a facilitator and provide solutions for peaceful resolution of dispute.

Coordinate communication, promotion, and administration of all development activities including content, design and production of the EDB and PRFHA, including grants programs, government and federal loans such CBDG-DR.Collaborate with communications counterparts and leads to post content on Economic Development Bank for PR - PR Housing Authority social media accounts (e.g. targeted LinkedIN, Facebook & Twitter posts).Monitor and update website, social media, and newsletters.Design and produce brochures, advertisements, posters, and any other materials related to the marketing of events and programs.Develop content for printed material for agencies including programs, educational material for employees, presentations for the President for internal and external conferences and official meetings.Ensure that all promotional and marketing materials meet the agency brand identity strategy.

Introduction to Graphic Design – Capacitates the student in the notions of design such as: color balance, format, styles, layout, paper, size, photos, graphic elements, font and other typographical.Illustrator – Students learn graphic design concepts and implement them to create posters, business cards, post cards, web pages and other materials though the comprehensive study of graphic design. Focus studies on the creation and understanding of design through analysis, research and information organization. In-Design – Teaches students on how to make publications such as magazines, billboards and bulletins, while integrating other tools such as Illustrator and Photoshop. Graphic Design Management – Prepares the student on how to administer a graphic design business or studio through basic business organizational aspects catered to the industry.Photoshop – Impart knowledge on how to manipulate images with retouches of color, form and image while encouraging the continuous investigation on the visual field.

Coordinate and deliver, integrating photos, typographic and graphics elements.graphic design projects for concept to competition.Develop creative content for organizations, small business and schools to publish on social media as well as for the creation of advertising campaigns.Created more than 700+ graphics in one-year period,) e.g., websites, brochures, logos, business cards, flyers, pop up posters, social media promotions, magazine covers, and vehicle graphics).Communication directly with the most important companies in New Jersey and Latino-American markets e.g., NJ Transit, La Casa de don Pedro, Family Foods Distributors & Rock Properties. Increased Sales by 140% to the company, implementing the creation of web pages and content for social media.

Manage the production of all creative development brand, including videos, photos, promotional materials and websites within the Communications Office.Develop all the creative design of the intern and extern marketing campaigns of government programs. e.g., Casa Mia, COFIM, Puerto Rico Credit Conference years 2011 – 2013 1St Forum of Infrastructure in Puerto Rico.Produce graphic content for GDB, Puerto Rico Fiscal Agency & Financial Advisory Authority (FAFAA) Puerto Rico Housing Authority (PRHFA), Puerto Rico Infrastructure Financing Authority (PRIFA), Puerto Rico Public-Private Partnerships Authority (P3A), Puerto Rico Sales Tax Financing Corporation (COFINA), Special Communities Perpetual Trust and José M. Berrocal Institute for Economics and Finance. Content such web page layouts and graphics, email designs, logos, flyers, brochures, newspaper ads and pdf forms.Applies latest developments in design, advertising, and marketing in all in-house design productions, including social media content, landing pages, websites and printed materials. Develop communications and product concepts for print and web, including email campaigns, newspaper ads, print, and social media. Manage and maintained websites for distributing client information to more than 300 loan officers and government agencies.Maintain websites for distributing client information to more than 300 loan officers and government agencies.Brand creator of the Puerto Rico Fiscal Agency and Financial Advisory Authority (AAFAF), saving the government agency more than 80K in the hiring of advertising and marketing services.

Teaching courses such, Scanning and Digital Image Manipulations (Adobe Photoshop), Design for Multimedia and Web (Adobe Muse), Digital Design Publications (Adobe InDesign), Commercial Graphic Design (Illustrator), Basic Typography, Sketch Techniques, Creativity in the Graphic Design, Color Theory, and Graphic Design in Publicity.Plan and organize instruction in ways that maximize documented student learning. Employ appropriate teaching and learning strategies to communicate subject matter to students. Conduct exams and grade students based on their performance.Contribute to the selection and development of instructional materials in accordance with course objectives. Modify, where appropriate, instructional methods and strategies to meet diverse student needs.

Build and execute social media strategy through competitive research, platform determination, messaging and audience identification.Knowledge of social media guidelines.Marketing Strategy using Google AdWords Express, Facebook Ads and Instagram Ads.Email campaign set-up and execution including inserting tracking links into email code, editing HTML code when necessary.Manage the company web, content creation and images related to posts.Set up and optimize company pages within each platform to increase the visibility of company’s social content.Creating, editing and publishing content to web sites and social media platforms (e.g., written, images, and videos).Design, create and manage promotions and social advertising campaigns.Creation of social marketing promotion materials/graphics and promotion of new products.Creating, manage, publishing and maintaining social content for the following platforms: Wix Websites, Facebook, Twitter, Pinterest and Instagram using Hootsuite platform. Business management and positioning in Google Maps, Google Places, Foursquare and Apple Maps.Design Facebook timeline cover, profile pic, ads, image post, and Twitter profile and cover.Responsible direct communication and interaction with customers.Prompt and accurate service to promote customer loyalty for the client.Resolves customer questions and concerns effectively and efficiently by communicating clearly and concisely and assuring customer understanding.Digital campaigns, including items: such as posts, social media ads, content for online apps, etc.Design Collaborator for SnapChat Geofilters. A fun way to share where you are using visually pleasing overlays that are specific to neighborhoods and special places.

Expert at managing Xerox equipment, specifically Docucolor 550 as well as the Fiery Command Workstation 5.5.Responsible for creating and processing customer print needs by utilizing desktop publishing, digital service, and application support to enhance the quality of the finished order.Built ongoing customer relationships by becoming a trusted advisor, utilizing advanced selling skills and knowledge including cross-selling of products and services.Promoted and encouraged sales though excellent customer service.Provided an exceptional customer service experience by implementing sales principles to proactively engage customers to drive the sale and ensure satisfaction.Completed correct and timely orders, properly assessing the Regional Print Facility. Performed daily and weekly maintenance of the Print Services area.Demonstrated passion for the brand, products, services and solutions offered to our customers. Worked with different types of press paper (gloss cover, dull text, gloss text, cardstock, etc.).