As an Account Director, I am responsible for maintaining a strong relationship with large/key accounts, helping to set and direct strategy, while ultimately working through the services departments to execute the work. I am responsible for growing existing accounts and participating in new client pitches in conjunction with business development. I am responsible for providing continual guidance to the client from a strategic lens as new initiatives emerge or changes to the competitive… Show more As an Account Director, I am responsible for maintaining a strong relationship with large/key accounts, helping to set and direct strategy, while ultimately working through the services departments to execute the work. I am responsible for growing existing accounts and participating in new client pitches in conjunction with business development. I am responsible for providing continual guidance to the client from a strategic lens as new initiatives emerge or changes to the competitive environment occur. I work hand in hand with practice areas across the agency to stay aligned on and propose changes to client strategy, and ultimately to influence deliverables. Some of my essential functions include, but are not limited to:- Client Leadership- Strategy/Cross-Departmental Collaboration- Client Growth & Retention/Testimonials & Referrals- Accounting Show less

As an Account Director, I am responsible for maintaining a strong relationship with large/key accounts, helping to set and direct strategy, while ultimately working through the services departments to execute the work. I am responsible for growing existing accounts and participating in new client pitches in conjunction with business development. I am responsible for providing continual guidance to the client from a strategic lens as new initiatives emerge or changes to the competitive… Show more As an Account Director, I am responsible for maintaining a strong relationship with large/key accounts, helping to set and direct strategy, while ultimately working through the services departments to execute the work. I am responsible for growing existing accounts and participating in new client pitches in conjunction with business development. I am responsible for providing continual guidance to the client from a strategic lens as new initiatives emerge or changes to the competitive environment occur. I work hand in hand with practice areas across the agency to stay aligned on and propose changes to client strategy, and ultimately to influence deliverables. Some of my essential functions include, but are not limited to:- Client Leadership- Strategy/Cross-Departmental Collaboration- Client Growth & Retention/Testimonials & Referrals- Accounting Show less

As a Marketing Technologist, I work to execute the use of features of analytics, testing, personalization, search engine optimization (SEO) and targeting systems, working with measurement tools to configure, manage, analyze, and report our clients’ digital efforts. This includes strategizing, configuring, and ensuring the functionality of centralized content systems that enable organizational and web publishing efficiencies. Some of the responsibilities of this role include:- Identify… Show more As a Marketing Technologist, I work to execute the use of features of analytics, testing, personalization, search engine optimization (SEO) and targeting systems, working with measurement tools to configure, manage, analyze, and report our clients’ digital efforts. This includes strategizing, configuring, and ensuring the functionality of centralized content systems that enable organizational and web publishing efficiencies. Some of the responsibilities of this role include:- Identify targets for measurement in UX solutions, and recommending optimization approaches that align with operational realities- Working with a variety of TBG’s Analytics tools including, but not limited to: Google Analytics, Google Tag Manager, Google Data Studio, and Sitecore Analytics- Planning aspects of Optimization implementation with clients and internal TBG staff, including the necessary site modifications, content planning, workflows, rules, tracking, and other elements necessary for successful programs- Maintaining a knowledge base about the systems- Determining the appropriate conceptual approach to execution, including for instance, personalization activities such as profiling schemes, content scoring schemes, metadata, campaign definition, conversion definition, customer touchpoints, and other related items- Strategizing, implementing, and ensuring the validity of Sitecore Content Hub implementations for TBG clients. This may include creating asset schema, developing workflows and permissions, and collaborating with Developers on Content Hub connections- Conducting organic SEO analysis and recommendations for clients from a technical and content perspective- Testing and tracking implementation of digital features, including in some cases the simulation of user states, tracking of program performance, and development of segment-based Analytics, including multi-channel implementations.- Creating analytic and measurement reports for TBG clients- QA of implementations Show less

As a UX Specialist, I work on and am responsible for various client-facing deliverables including web and content strategy, user analysis and testing, usability recommendations, web analytic assessments, information architecture, user experience design and wireframing, project requirement documentation, content type definitions, and functional specifications. I work on high-visibility websites, user interfaces, and/or interactive projects simultaneously as part of a larger project team and… Show more As a UX Specialist, I work on and am responsible for various client-facing deliverables including web and content strategy, user analysis and testing, usability recommendations, web analytic assessments, information architecture, user experience design and wireframing, project requirement documentation, content type definitions, and functional specifications. I work on high-visibility websites, user interfaces, and/or interactive projects simultaneously as part of a larger project team and collaborate closely with the senior UXDS team members to deliver value-based solutions to TBG’s clients. Some of my responsibilities include, but are not limited to, research, conducting and analyzing user testing and focus groups, defining use cases, writing project requirements, conceiving and producing annotated wireframes, creating functional specifications around prototypes, reviewing designs and stage sites, supporting optimization efforts, and performing quality assurance (QA) reviews on development sites. Show less

As a Senior Account Manager for TBG, I maintain the day to day activities that I was responsible for as a Project/Account Manager (see below) and also assist more in internal process conversations/decisions, am more actively involved in new PM training, and have a stronger role in new business activities.During this time, I have managed a number of projects. Most notably, my project team on one of our clients, the University of Maryland Medical System, was awarded a Platinum eHealth… Show more As a Senior Account Manager for TBG, I maintain the day to day activities that I was responsible for as a Project/Account Manager (see below) and also assist more in internal process conversations/decisions, am more actively involved in new PM training, and have a stronger role in new business activities.During this time, I have managed a number of projects. Most notably, my project team on one of our clients, the University of Maryland Medical System, was awarded a Platinum eHealth Leadership Award for Best Doctor Directory and a Silver eHealth Leadership Award for Best Internet Home Page in 2019. That same project was also awarded a Platinum eHealth Leadership Award for Best Doctor Directory, Best Overall Internet, and Best Internet Homepage. Show less

As an Account and Project Manager for the Berndt Group, I am responsible for managing project timelines and resources, as well as client expectations, to ensure a successful end product/result. I work with the TBG team on a daily basis in order to reach the goals of our clients, whether the project is a complete health system web system redesign and restructure, a monthly retainer, or the creation of a landing page.Includes (not limited to) the following activities:- Creation and… Show more As an Account and Project Manager for the Berndt Group, I am responsible for managing project timelines and resources, as well as client expectations, to ensure a successful end product/result. I work with the TBG team on a daily basis in order to reach the goals of our clients, whether the project is a complete health system web system redesign and restructure, a monthly retainer, or the creation of a landing page.Includes (not limited to) the following activities:- Creation and maintenance of project timelines- Setting and meeting/exceeding client expectations- Moderation of stakeholder interviews and user tests- Resource planning and management- Coordination of internal meetings, generation of meeting minutes, and execution of action items- Creation, proof reading and collaboration of client-facing strategy documents and other project deliverable- Generation of functional and business requirements- Quality assurance of all client deliverables (including wire-frames, designs, interactive HTML variants, and QA/staging sites) prior to client hand-off- Extreme multi-tasking- Coordinating and attending client meetings (on-site, via WebEx or conference calls)- Speed typing and recording of meeting minutes- Client billing and generation of bill schedules and revenue projections- Generation of estimates, SOW's and hosting contracts- Creation of client reports (including retainer, burn, billing, and occasionally Google Analytics)- Training of new account team members and other co-workers from various departments- Generation of client-facing training documentation and execution of training sessions with clients (in-person or via WebEx)- New business and organizational (internal) marketing support (including attendance of conferences and off-hours networking events)- Management of award winning web redesign and re-architecture projects, including: Mid-Atlantic Arts Foundation, Silver Horizon Award and Children’s Health (Dallas, TX), Silver Horizon Award Show less

RedZone Technologies is a provider of IT security solutions & infrastructure, as well as disaster recovery, managed services, and other IT related services.As the Marketing Manager of RedZone Technologies, I managed all of RedZone's internal marketing efforts, including:- Email marketing- Website optimization- Online advertising- Social media management- Attending networking events/conferences on RedZone's behalf- Content writing and optimization- Integrated… Show more RedZone Technologies is a provider of IT security solutions & infrastructure, as well as disaster recovery, managed services, and other IT related services.As the Marketing Manager of RedZone Technologies, I managed all of RedZone's internal marketing efforts, including:- Email marketing- Website optimization- Online advertising- Social media management- Attending networking events/conferences on RedZone's behalf- Content writing and optimization- Integrated marketing communicationsAdditionally, I served as the Managing Coordinator of the CIO Executive Series (a networking group aimed at providing the participants - CIO's and CTO's - with the most current information on cyber threats and security solutions. The CIO Executive Series took the form of free and paid events - both virtual and physical - and typically included anywhere from 10 - 25 CIO and CTO professionals. Show less

As the Marketing Director of Maryland's premier Internet marketing agency, I worked directly with the WebMechanix sales team to promote WebMechanix full suite of Internet Marketing & Online Lead Generation services.Additionally, I worked alongside the Sales Department to promote a more cohesive approach to the Marketing & Sales relationship, as well as assisting the Human Resources and Accounting Departments in their day-to-day activities. Having begun my time with WebMechanix… Show more As the Marketing Director of Maryland's premier Internet marketing agency, I worked directly with the WebMechanix sales team to promote WebMechanix full suite of Internet Marketing & Online Lead Generation services.Additionally, I worked alongside the Sales Department to promote a more cohesive approach to the Marketing & Sales relationship, as well as assisting the Human Resources and Accounting Departments in their day-to-day activities. Having begun my time with WebMechanix as a SEO Strategist and Project Manager, I remained involved in some client accounts and assist in strategy and implementation, when needed, following my transition to Marketing Director.Throughout my time as a Marketing Director, I was responsible for performing the following activities, plus various others:- Internal company event planning and coordinating (approximately 5-10 events per year of varying sizes)- Creation of an organizational marketing strategy and plan for execution- Constant monitoring of internal Google Analytics- Continuous optimization of organizational web content- Creation of an organizational internal editorial calendar and coordination among participants- Worked directly with design team to generate marketing collateral including signage for conferences, business cards, email marketing designing, etc.- Planning and execution of organizational participation in local and regional conferences- Generate email marketing campaigns (worked with MailChimp and Constant Contact)- Assist A/P with processing payments for invoices- Conduct sales calls and support the sales team when needed- Multi-tasking- Generate social media marketing ad campaigns and adjust based on data and analysis- Google pay-per-click marketing- Online public relations and relationship marketing - Content generation and optimization for search engines Show less

I began my career with WebMechanix as an SEO strategist. For the first 2-months I was there, I would execute digital marketing strategies, with concentrations in search engine optimization, including content generation and keyword optimization, keyword research, and link acquisition. Given my background in management throughout my time in retail, as well as my ability to communicate well directly with clients, when an opening in the project management team presented itself within… Show more I began my career with WebMechanix as an SEO strategist. For the first 2-months I was there, I would execute digital marketing strategies, with concentrations in search engine optimization, including content generation and keyword optimization, keyword research, and link acquisition. Given my background in management throughout my time in retail, as well as my ability to communicate well directly with clients, when an opening in the project management team presented itself within months of my first day on the job, the position was offered to me.During my time as project manager, I would perform duties such as:- Generate social media marketing ad campaigns and adjust based on data and analysis- Google pay-per-click marketing- Online public relations and relationship marketing - Content generation and optimization for search engines- Digital marketing strategy generation, planning and execution- Keyword research to determine what words to use when optimizing content- Basic content editing in WordPress- Regular client reporting and monitoring of Google Analytics- Conduct sales calls and support the sales team when needed- Multi-tasking- Planning and executing integrated marketingg campaigns based on a defined strategy- Develop editorial calendars- Generate email marketing campaigns (worked with MailChimp and Constant Contact)- Assist A/P with processing payments for invoices- Schedule and moderate regular status calls with clients- Resource planning and management Show less

As an Interior Design Assistant, I supported the interior designers of Whitehead & Appel by accompanying them to consultations, at which I would take notes and measurements for later reference. I also assisted in the research and CAD session that aided in the ultimate selection of paint colors, furniture, and accent pieces to be presented to the customer. In addition to performing these services for the interior design aspect of the business, I also performed basic functions for the… Show more As an Interior Design Assistant, I supported the interior designers of Whitehead & Appel by accompanying them to consultations, at which I would take notes and measurements for later reference. I also assisted in the research and CAD session that aided in the ultimate selection of paint colors, furniture, and accent pieces to be presented to the customer. In addition to performing these services for the interior design aspect of the business, I also performed basic functions for the retail aspect of the business - Nouveau Contemporary Goods. This included opening and closing the establishment, working with the computer system, interacting with customers, and facilitating financial transactions. I am also responsible for having started Nouveau's Facebook and Instagram presences, which are now run by the two co-owners and are still in use today. Show less

As a Digital Marketing Intern I played a tactical role in the planning and execution of digital marketing campaigns. During my time at r2i, I was responsible for providing support to the Digital Marketing department, as well as to the various project managers. In the process, I have become familiar with, and understand how to use, the various digital marketing tools that r2i uses on a daily basis.

During this time, I worked at both the Frederick, MD and Towson, MD locations. I was also given the opportunity to assist in the revamp of the Pikesville, MD location. My job entailed opening and closing the establishment, handling funds and bank deposits directly, overseeing and training staff, delegating tasks, and interacting with customers.

While at Blockbuster, I oversaw and trained staff members, opened and closed the establishment, handled funds and bank deposits directly, delegating tasks, and interacting with customers.

While interning at the States Attorney's Office I was trusted to handle confidential documents, which included filing, organizing, and scanning them into the computer. I was also afforded the privilege of being able to sit in during hearings and trials so that I could observe the criminal justice system in action.