Yan Yan Chen Email & Phone Number

New York, NY, US

New Taipei City, New Taipei City, Taiwan

美國 紐約州

• Led UI redesign for outdated Ad placements while developing user research, user flow, and design system for the in-house design process and web application.
• Oversaw the web and design innovation on brand visual elements and landing page, focusing on conversion.
• Collaborated with UX designers to identify user pain points, and to analyze user behaviors to create suitable designs.
• Communicated with developers to deliver effective pages.
• Referred multiple sources of data to identify trends and information that could affect the design.
• Conducted social media content, web marketing, predictive analytics, and other market research.

美國 紐約州

• Gave and solicited feedbacks from other designers in order to continually raise the bar for art quality.
• Researched trends and markets from WGSN.
• Established detailed layouts for creative trend boards.
• Communicated complex design concepts with senior designers and directors.
• Identified areas of opportunities for clients and solved challenges through brainstorming, and designing digital solutions with members of team.

紐約地區

• Oversaw all aspects that apply to pre-production and production such as sample requests, product development, testing, costing and awareness of customer requirements.
• Communicated with oversea factories closely on production details, check samples, and follow up manufacturing progress.
• Provided production manager information with product development, data entry, and issue PO.
• Ensured instructions, purchase orders and artwork with customers and factories.

Taipei City, Taiwan

• Published an article weekly, which related to fashion.
• Proposed cover ideas monthly and collaborated with models, stylists, and photographers to create related cover topics.
• Managed public relations, which led to collaborate with brands.
• Promoted social media with advertisements and communicated with followers had increased 200 followers monthly.
• Proposed ideas to potential clients.

美國 紐約州

• Graded patterns, created production sheets and developed tech packs to prepare manufacturing.
• Assisted designers to make fabric details for next season.
• Assisted production manager and designers for garments fitting.

Taipei

• Presented 4 new pieces of apparel designs, 2 jewelry designs and illustrations weekly, which a few of pieces had reached the market.
• Assisted designers for customized pieces and jewelry sewing.
• Assisted pattern makers for garments sewing and patterns making.

Master'S Degree, Fashion Merchandising And Retail Management

Bachelor Of Arts - Ba, Fashion Design