Yan Yan Email & Phone Number

London, GB

City Of London, England, United Kingdom

Marketing & Branding: -Developing a long-term plan for the development of SANJUGO-Working closely with the creative, marketing and sales teams to create advertising campaigns and promotions for SANJUGO-Developing and understanding the budgets for marketing research to conduct SANJUGO's marketing strategies-Coordinating the marketing, branding and BD.

London, United Kingdom

-Work closely with top universities, education organisations, holiday camps and innovative firms internationally to create world-class study trips for K12 students and elite business professionals-Cultivate business relationships and drive international business development activity across the company -Implement and develop the international business.

London UK

-Increased business partnership by 35% within two months through cold call, visits and networking; -Succeeded in adding 40% Chinese accounts with the owned network for the UK Travel & Study Project;-Worked closely with CEO to manage million dollars’ travel projects for Chinese trading clients; -Proactively expanded existing CRM database by 20% in three.

London, United Kingdom

• Project with Diesel Headquarter Marketing Team
• ntroduced an innovative marketing concept to address the unique brand position;
• Developed a creative and integrated marketing communication plan for Diesel flagship store to:(a) drive footfall and conversion rate(b) engage with the local neighborhood(c) increase CRM database(d) magnify brand.

United States

• Leveraged company growth by successfully recruiting over 40% of Asia-based partners
• Attracted 20% new client interest by organising and facilitating promotional events and workshops
• Actively advised on content translations, website re-design, marketing and business development
• Actively advised on Chinese translation, logo redesign, and website redesign: workplacestars.com

Elizabeth NJ, USA

• Generated $1,000+/daily cosmetic products and services (far exceeding sales quota)
• Organized and facilitated promotional events which attracted 10% new costumers
• Provided suggestions on product placement that led to increased sales

Beijing City, China

• Recruited 100+ new students and marketing interns, and organized 500+ person sales conferences
• Initiated market research studies and analyzed findings for future planningwww.80success.com

Beijing City, China

Write marketing survey reports for companies to make better decisions and know more about their customers. http://www.epanel.cn

Tianjin City, China

• Generated gross profit of $5,000+ per month through daily operations
• Hired and managed three full-time cooks and seventeen part-time service staff members
• Secured two restaurant locations, purchased equipment and managed operations to increase saless

Professional English And Marketing Strategies Execution, Professional Advantage: Project Management

Activities and Societies: Google Study Team; Probation in Michael J. Fox FoundationCourses: Digital Marketing Strategies Multichannel.

Master Of Arts (M.A.) At London College Of Fashion, Strategic Fashion Marketing

Dissertation: A Mock-­up for A Mobile App with P2P or B2C Service Among Chinese Millennial Fashion Tourists to Optimise Their Travelling.

Coursework, Fashion Business

Activities and Societies: Courses: Marketing Analytics Mobile and Social Media Marketing Omni-Channel Retailing China Fashion Marketing

Global Business Program, Business/Corporate Communications, A

Courses: Business English Pre-MBA courses English Speaking and Writing

Coursework

Course: American Idiom and Communication

Bachelor'S Degree, English Language In Literature, Translation, Marketing, And International Trading