#360degree marketing, Brand positioning, Marketing Strategies, Content marketing, Digital marketing, Google Ads, Lead management, Public Relations, brand guidelines, Brand story

-Handling 360* Marketing and branding for Sayaji industries and its 3 peta companies.-Supervising the digital wing and creating a marketing & brand strategy to reach the relevant audience in the most effective manner for Rural India (Facebook, Insta, YouTube, etc.)-Gathering, editing, and curating content to make brand tonality through visuals, graphics and design language.- Strategizing Paid media budgets and implementing in most effective manner.- Social Media Funnel strategy for retargeting audience - Referral Marketing strategy- Managing and strategizing IVR (Interactive Voice Response) campaigns and its budget allocation strategy. -Working with the operations team to ensure that the marketing on ground is done in the most effective manner and the data is collected effectively from these activities. As well as liaison with the operations team to gather data from the ground.-Creating a marketing strategy for dealers and distributors, and designing and coming up with various incentive schemes for them.

Softweb Solutions is a Plano, TX based tech consulting firm recently acquired by an Avnet, Inc. (one of the fortune 500 companies with a strong distributors of electronic components and embedded solutions).My responsibilities include :- Data Science, AI, Machine learning, IoT, Blockchain, Algorithms.- Consulting on technologies especially on IoT, AR and VR use cases with potential customers.- Strategy formation for different campaigns- Strategizing of different marketing activities and overlooking various blog topics/ posts/ white-papers/ landing pages to content publishing team on regular basis- Managing and maintaining Podcasts & webinars on regular bases.- Networking and relation building- Develop relationship with C level executives- Maintain, manage and develop client accounts with win-win approach.

-Working as a Marketing and a Brand Manager handling both IT and digital marketing projects. -Key account manager for digital marketing accounts by handling and creating campaigns for clients. -Devised prospecting strategies, Pitching, closing deals and networking.-Responsible for overall accounts from social media campaign ideation to planning & execution. -Supervised and formulated marketing strategies, execution & follow up. -Managed client relationships for certain accounts including oversight of all branding related communications and internal process management.-Delivered and monitored data-driven strategies by analyzing market trends & social media statistics. -Fetching out exact requirements from clients and match that with the current trend of campaign with the observation of current flu.

- After clearing NAPS examinations under GPSC - Work with other top level managers to plan and direct the work of the organization.- Work with and through Ministers, IAS(Indian Administrative Service) officers and Managing Director to develop and implement actions that protect company assets and profitability.- Continuously working with managing director to work for daily routine to solve out problems on top level with Commissioner, Secretary, Directors,Vice Presidents also with members of parliament.- Participate with top level managers in interviewing, hiring, and training employees.- Work in different departments to gain perspective, including marketing, sales, customer services, procurement, and personnel departments.

Brand Ambassador - LG's new OLED technology.- Point of contact for LG London for any communication related to marketing & branding.- Strategizing campaigns for marketing, branding and digital segmentation for social media, search engine optimization, google Ads and manymore.- Communicating with Advertising agencies like saatchi & saatchi for achieving the deliverables.- Working as a '' Trend Bee" like in depth analysis of on going trend and trying to create a buzz in the market for product promotions.- Dealing with Influences, bloggers, vloggers and paid advertising shoot (LG Christmas 2016) for the product.- Taking care for magazine shoot, Video shoot, PR activities and stargazing it in a way to spread the world.

Selected by appropriate selection process .Working as a link between department committee and students, which keeps me constantly in contact with all postgraduate students and escalate their queries to the department meetings. Meeting consists with all department heads and directors of the university. Which helps students to give a platform to circulate their academic/ campus related queries to sustain their satisfaction towards university

Worked as sales campaign consultant in communication and IT department.Identify clients need and cultivate to match their needs linking with company’s product. Digital marketing includes Cross word marketing , promotional offers, target and segmentation, audience identifying and apply promotional advantages to identified audience.

Provide different types of customer service Digital campaigns as to solve problems of customers regarding their purchase or with faulty goods and give them the best services to satisfy customers and make them more confident and sustain their trust on the brand and the company through advertising, marketing promotional offers and other branding activities.Over all brand and marketing guidelines need to be considered strictly while running on different the campaigns for returns and other B2B communication.Handled direct communication and project for BBC NEWS UK , Freelancer Stylists, London Fashion Week through brand guidelines.