Yashica Dutt Email & Phone Number

New York, United States

Greater New York City Area

I recently published 'Coming Out as Dalit', a part-memoir, part-contemporary history non-fiction book with Aleph Book Company in India.

Greater New York City Area

Greater New York City Area

Greater New York City Area

I am currently working on projects with Nissan, Xoom Money Transfer, Sling TV, Dish, Humana, and Citibank, writing TVCs, radio spots, website copy, social media posts, and generating seasonal campaigns. Portfolio: http://cargocollective.com/yashicadutt

Greater New York City Area

I write for Broadly, the feminist channel of Vice, covering gender, identity and culture.

Greater New York City Area

Finished a Masters degree with Arts and Culture concentration from the Journalism School at Columbia University. Here I wrote several stories on art and culture festivals while simultaneously working on a 3000 words profile of an MFA student supervised by Professor David Hajdu. I also wrote an 8,000 words long-form reported piece on the intersection of the.

New Delhi Area, India

- Wrote, researched and reported 3,000-word, full-length cover stories every month, simultaneously wrote two 800-word feature length stories every week with an expertise on fashion, LGBT issues and culture. Several cover stories, including a 3,000-word intensive, research on its origins, became seminal reference pieces for India’s fledgling fashion.

New Delhi Area, India

- Oversaw magazine layouts, headlines, captions and subheads. - Edited, proofread and fact-checked stories.- Set up, managed the Brunch social media strategy, including website, Twitter, Facebook, Tumblr and YouTube accounts.- Devised plans like inviting stand-up comics to write for the site, which created a lot of buzz and hits.- Organized contests on.

Working in the capacity of a Senior Sub Editor, I am responsible for handling pages, commissioning stories and generating ideas on a daily basis. With a functional knowledge of the software Quark, I also design pages in an elementary capacity. With a keen interest in fashion, I cover stories related to the industry along with general feature stories. I.

I worked for several lifestyle magazines which were published by the group, namely luxury lifestyle AND Persand, City Based magazine Beat, Interior Design/Architectural Magazine Forms and high end hair fashion magazine Estetica. Starting out as a features writer, went on to handle Beat as a de-facto while commissioning stories, generating ideas, editing.

Owing to my experience in advertising and knowledge of radio scripts, I have worked on several radio ads as a voice over artiste.

I worked on several ad campaigns for brands like Usha, Whirlpool, Hero Honda, AllOut in the capacity of a bilingual copywriter, ie well-versed in Hindi and English. Wrote several radio ad scripts many of which went on air along with working on the print ads for the mentioned brands. Learnt how to be precise using minimum words and sell the product.

Starting out while in College, I worked as a ghost writer speaking to Delhi socialities regarding various stories. I interviewed them in person, via the telephone and produced theme based stories (Independence Day, Diwali, Christmas et, al) for the various region based supplements of Delhi Times.

One of the first jobs during the summer break in college, I was responsible for one of the toughest jobs in the industry, selling. required to make two sales per day out of the 400 calls that were dialled in, I learnt a deep understanding of human behaviour and how to effectively communicate via telephone. Clarifying points, explaining positives, fielding.

Master'S Degree, Arts And Culture Journalism

I am pursuing a Masters degree with Arts and Culture concentration from the Journalism School at Columbia University. Here I am writing.

B.Sc, Physics, Chemistry, Mathematics

Activities and Societies: Shakespeare Society, where I participated in several Hindi and English plays screened in college, including.

Diploma, Media Studies

Activities and Societies: Learnt the basics of the aspects of the industry with classes in broadcast journalism, radio, advertising, print.

High School, Physical Sciences

Activities and Societies: Was the Head Girl of the school in the last year and the Union Secretary in the penultimate along with Class.