business consultation women entrepreneurs, mentoring

P&L Business development in APAC Product marketing & managementCorporate branding Online marketingMarket/ Product positioning and Market analysis

Business & Marketing consultation on new businesses and startup companies.Consultation project on online marketing: - social media (website, reaching the right audience, eDM)Designed marketing Plans and advised on business development in Japan.• Author /writer: http://injapan.gaijinpot.com/author/maggieyau/ One of the most popular online magazines.

- Organised HK office opening launch event. - Built and created caring company thru charity events. - Identified & explored new businesses thru different strategic partners (digital pen & paper) and Japanese business channels. - Business collaboration with GN Netcom.-Successfully penetrated different segments thru pricing strategy and new market segment. SUCH AS- Replaced oki’s printers thru : tenders in edu, Chain stores, banking, logistics, SME and government… Show more - Organised HK office opening launch event. - Built and created caring company thru charity events. - Identified & explored new businesses thru different strategic partners (digital pen & paper) and Japanese business channels. - Business collaboration with GN Netcom.-Successfully penetrated different segments thru pricing strategy and new market segment. SUCH AS- Replaced oki’s printers thru : tenders in edu, Chain stores, banking, logistics, SME and government sectors. New Market Development: POSM- in house designing / Marketing companies, & Digital Pen and Paper and Medical Segment. Offered tailor-made I.T. Solutions- lead and train account mangers in the business development team.Business development on OKI Iris Pass Solution (HK Immigration) Show less

- Developed and successfully repositioned Arte's new brand and marketing strategies thru:** implemented media strategies including writing press releases, organized media conferences and drafted speeches for senior executive personnel.* Free product sponsorship to enhance Arte’s artistic image in collaboration with the new branding strategy.* Developed and executed the Corporate Design Manual, and all applicable marketing collaterals and advertisements. * Developed and Organized… Show more - Developed and successfully repositioned Arte's new brand and marketing strategies thru:** implemented media strategies including writing press releases, organized media conferences and drafted speeches for senior executive personnel.* Free product sponsorship to enhance Arte’s artistic image in collaboration with the new branding strategy.* Developed and executed the Corporate Design Manual, and all applicable marketing collaterals and advertisements. * Developed and Organized promotional programs in collaboration with major retail stores, and department stores, non-profit organizations, such as charity sponsorship and celebrities/ movie placement / Cat walk events and shopping mall events to increase brand awareness and market position. - Business collaboration with Jabra.- Formulated and developed a new cosmetic brand – Bb Laboratories.(under the ARTE group and Arte’s budget and achieved greater businesses in both Bb Laboratories and ARTE thru business collaboration.- lead and train marketing team Show less

Integrated with the sales & product teams in delivering effective sales & marketing plans and successfully achieved sale target in Australia, Thai, Japan, Malaysia, Singapore, Phillippines, Indonesia, India and HK.- Organised APAC HQ office flagship product launch event. - Explored different channels in the market to create great exposure.- Successfully achieved sales target in APAC thru different promotional campaigns.- Celebrity’s sponsorship- to enhance product’s… Show more Integrated with the sales & product teams in delivering effective sales & marketing plans and successfully achieved sale target in Australia, Thai, Japan, Malaysia, Singapore, Phillippines, Indonesia, India and HK.- Organised APAC HQ office flagship product launch event. - Explored different channels in the market to create great exposure.- Successfully achieved sales target in APAC thru different promotional campaigns.- Celebrity’s sponsorship- to enhance product’s image and Jabra Brand.- Successfully created new market segment to female users and music lovers. - Business collaboration with Arte.- Built the Jabra brand in accordance with the global branding guidelines, and maintaining its branding image cohesively in APAC. Show less