Sophearith Yorn

Sophearith Yorn Email and Phone Number

Co-Head of Trainer | Transforming Training and Empowering Lives @ IDEAS Project | Cambodia
Phnom Penh, KH
Sophearith Yorn's Location
Phnom Penh, Cambodia, Cambodia
About Sophearith Yorn

Sophearith Yorn is a seasoned marketing specialist, serial entrepreneur, and passionate educator with over a decade of experience in branding, communications, consulting, and training. He is the Founder and Managing Director of BizKhmer, a renowned educational platform established in 2015, BizKhmer Digital Media, a digital media agency launched in 2018, and Morodok Basedth Agritourism Project embarked on in 2021. Sophearith's expertise lies in content strategy development and implementation, integrated marketing communications (IMC), and marketing training. He has successfully led online campaigns for prestigious international brands and numerous domestic clients, demonstrating his strategic thinking and ability to deliver impactful results.Sophearith's commitment to education is evident in his extensive teaching experience. Since 2016, he has taught courses at prominent Cambodian universities, including CamIU University, the CEO Institute, NIPTIC, and the University of Cambodia. In 2021, Sophearith embarked on a new venture with other co-founders, initiating the agritourism project "Morodok Basedth Agritourism". He spearheads the project's strategic development and branding, showcasing his entrepreneurial spirit and ability to venture into new territories.Sophearith's dedication to the business community extends beyond his own ventures. He also serves as a Trainer of Digital Marketing & Branding at the CJCC's Accelerator Program, a Marketing Trainer at the Young Entrepreneur Association of Cambodia (YEAC), and a Digital Marketing Trainer at the ACLEDA Institute of Business (AIB).Sophearith's academic background is equally impressive. He holds two master's degrees, one in Social and Cultural Entrepreneurship from Université Lumière Lyon 2 and another in Entrepreneurship and Innovation Management from the University of Lille I. He also holds a bachelor's degree in Business and Economics from the University of Puthisastra (Phnom Penh, Cambodia).Combining his entrepreneurial spirit with academic rigor and a passion for education, Sophearith Yorn stands as one of the leading figures in Cambodia's business landscape. His dedication to innovation, mentorship, and community development makes him a true role model for aspiring entrepreneurs and marketing professionals alike.If you want to contact me, please:Email: md@bizkhmerdigitalmedia.com.kh/ysophearith@gmail.com Tel/TG: 089299909Website: https://bizkhmerdigitalmedia.com.kh/about-us

Sophearith Yorn's Current Company Details
IDEAS Project | Cambodia

Ideas Project | Cambodia

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Co-Head of Trainer | Transforming Training and Empowering Lives
Phnom Penh, KH
Employees:
4
Sophearith Yorn Work Experience Details
  • Ideas Project | Cambodia
    Co-Head Of Trainer | Transforming Training And Empowering Lives
    Ideas Project | Cambodia
    Phnom Penh, Kh
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  • Bkd Academy
    Managing Director & Head Of Trainer
    Bkd Academy Mar 2023 - Present
    Phnom Penh, Cambodia
    BizKhmer Digital Media isn't just about offering digital marketing services, it's about empowering Cambodia's future through its subsidiary BKD Academy (www.bkdacademy.com) . As the founder of BKD Academy, my responsibilities encompass setting the strategic vision for the company, ensuring we deliver high-quality online marketing and media courses tailored to the Cambodian market. I oversee curriculum development, build partnerships with expert instructors, and spearhead marketing initiatives to reach Cambodian young professionals and SME owners. My focus is on establishing BKD Academy as the go-to source for digital skill development in Cambodia, empowering our learners to succeed in the ever-evolving digital landscape.Vision and Strategy: As the founder, I am the visionary behind BKD Academy. I define the academy's mission, values, and long-term goals. This involves identifying market needs within Cambodia, determining the types of courses that would empower young professionals and SME owners, and setting the overall direction of the academy’s growth.Course Development and Curriculum: I'll play a pivotal role in shaping the educational content BKD Academy offers. This entails researching in-demand digital marketing and media skills, outlining course structures, and ensuring that they align with both learner needs and industry trends. I personally develop some courses or play a key role in sourcing and vetting expert instructors.
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  • Ideas Project | Cambodia
    Co-Head Of Trainer | Transforming Training & Empowering Lives
    Ideas Project | Cambodia Sep 2023 - Present
    Phnom Penh, Cambodia
    Passionate educational & training leader with 7 years plus of experience in lecturing, training, mentoring, & coaching . Proven track record in delivering impactful training programs within cross-cultural environments and driving sustainable changes in educational & training practices. Dedicated to fostering digital skills and empowering woman-owned business communities through education & trainingCore Responsibilities1. Strategic Vision: Collaborate with the project team to develop and implement a comprehensive training strategy aligned with IDEAS Project Cambodia's mission and goals.2. Curriculum Development: Oversee the design and adaptation of high-quality, culturally-responsive training materials that promote innovative training methodologies.3. Training Delivery: Facilitate engaging and interactive training workshops for trainers and educational stakeholders, ensuring a focus on both knowledge transfer and practical application.4.Mentorship & Coaching: Provide ongoing support and mentorship to trainers, fostering a collaborative learning environment and empowering professional growth.5.Program Evaluation: Design and implement assessment tools to measure the effectiveness of training initiatives, utilizing data to drive continuous improvement and program refinement.6.Cross-Cultural Collaboration: Foster effective communication and partnership with team members, trainers, and participants from diverse backgrounds, demonstrating cultural sensitivity and responsiveness.Key Skills***Trainer Training***Curriculum Development***Instructional Design***Women-owned Enterprise | Women Learning Principles***Facilitation***Project Management***Needs Assessment***Program Evaluation***Cross-Cultural Communication
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  • Morodok Basedth
    Co-Founder & Head Of Strategist
    Morodok Basedth Jul 2021 - Present
    Cambodia
    Modorok Basedth Agri-tourism, established in 2021, has quickly blossomed into the first-of-its-kind premier destination for leisure and eco-tourism in Kampong Speu Province. Situated on a sprawling 50-hectare property, the project is undergoing a remarkable transformation, evolving into a leading eco-agri-tourism initiative. Modorok Basedth is actively collaborating with other farms, driven by a deep-seated passion for fostering local job creation and promoting sustainable practices.Mr. Sophearith spearheads the project, serving as the driving force behind its strategic development, technological adoption and implementation, and branding efforts. Modorok Basedth Agri-tourism plays a crucial role in its community, generating jobs for local residents, creating verdant green spaces for the benefit of future generations, and offering new lifestyle options for leisure and retirement.
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  • Bizkhmer Media
    Founder & Managing Director
    Bizkhmer Media Oct 2015 - Present
    Phnom Penh
    Extensive experience, strategic vision, and commitment to innovation have made Sophearith instrumental in BizKhmer's success. His diverse responsibilities include:Business Development & Growth:Long-term growth strategiesPartnerships for technology & expertiseNew business opportunitiesFinancial managementMarket Research & Technology Adoption:Staying ahead of the curve in digital marketingIdentifying & evaluating new techImplementing tech for efficiency & effectivenessInvesting in R&DTalent Management & Team Building:Recruiting & onboarding talentPositive & collaborative work environmentTraining & development for employeesEmpowering & motivating team membersClient Relationship Management & Service Delivery:Building strong client relationshipsCustomized marketing strategies & campaignsHigh-quality service deliveryProactive client supportIndustry Leadership & Contribution:Thought leader & influencer in Cambodian digital marketingSharing knowledge through speaking engagements, workshops & training programsContributing to industry growth & developmentMentoring aspiring entrepreneurs & professionals
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  • Bizkhmer Media
    Marketing & Digital Marketing| Digital Branding & Communications Trainer, Mentor, Coach & Consultant
    Bizkhmer Media Jan 2017 - Present
    Phnom Penh
    Mr. Sophearith is a sought-after trainer, delivering in-demand courses on marketing, digital marketing, digital economy, and digital branding to startups, SME owners, and marketing practitioners. He tailors each training program to the specific needs of the target group, providing practical, exclusive resources such as tips, video content, webinars, tools, templates, and on-demand courses.Engaged with a community of over 1,000 members, Mr. Sophearith has trained over 500 participants since 2017. He collaborates with various organizations, including the Young Entrepreneurs Association of Cambodia, CJCC, BNI Phnom Penh 2, ACLEDA Institute of Business, and other corporates, to share his expertise and empower individuals in the digital space.
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  • Young Entrepreneurs Association Of Cambodia
    Chair Of Public Relations Committee
    Young Entrepreneurs Association Of Cambodia Jan 2021 - Present
    Phnom Penh, Cambodia
    Mr. Sophearith's dedication extends beyond his professional endeavors, as he actively volunteers for the Young Entrepreneur Association of Cambodia (YEAC). He plays a crucial role in their public relations campaigns, contributing his expertise to various initiatives, including:Developing and implementing communication strategies to promote YEAC's programs and initiatives.Crafting engaging content and press releases to reach a wider audience.Facilitating media relations and building positive relationships with journalists and influencers.Supporting the organization's events and activities, such as the Rising Star Online Show.Through his volunteer work, Mr. Sophearith has helped raise awareness of YEAC's valuable resources and support programs. He has also played a significant role in highlighting the achievements of outstanding entrepreneurs, particularly those who have persevered through challenges like the COVID-19 pandemic.Mr. Sophearith's commitment to giving back to the community demonstrates his leadership and passion for supporting the growth and success of Cambodia's entrepreneurial ecosystem.
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  • Bni Brilliant-Phnom Penh 2
    President
    Bni Brilliant-Phnom Penh 2 Oct 2022 - Oct 2023
    Phnom Penh, Cambodia
    Mr. Sophearith's leadership extends to the business community, where he serves as the President of BNI Cambodia's Brilliant Chapter. He is passionate about increasing the chapter's visibility and connecting business owners to maximize networking opportunities.As President, Mr. Sophearith plays a vital role in ensuring the chapter's success. He:Presides over weekly meetings, setting agendas and fostering a productive environment.Leads strategic recruitment initiatives, attracting and onboarding new members.Manages the chapter's finances, ensuring responsible and transparent resource allocation.Spearheads promotional activities, raising awareness of BNI Brilliant within the community.Mr. Sophearith's dedication and leadership have significantly impacted the Brilliant Chapter. He has fostered a thriving network of business owners, facilitating valuable connections and generating opportunities for growth. His commitment to BNI's core values of Givers Gain and Building Relationships That Change Lives is evident in his tireless efforts to strengthen the organization's presence in Cambodia.
  • Ceo Institute
    Lecturer Of International Entrepreneurship, Marketing And Business Ethics
    Ceo Institute Jan 2018 - Jan 2022
    Phnom Penh
  • Camiu University
    A.Prof. Of Marcomm & Mktmgt, Business Environment, Planning A New Business Ven., The Digital Economy
    Camiu University Mar 2017 - Apr 2021
    Phnom Penh
  • The University Of Cambodia
    Lecturer Of Media (Media Evolution, Media Analysis & Criticism, Information Diffusion & Org Comm.)
    The University Of Cambodia Oct 2016 - Jan 2021
    Phnom Penh
    • Prepare and deliver lectures to students on several topics such as The Evolution of Media, Media Studies and Criticism, Information Diffusion, Behavioral Communications • Design course materials such as course syllabus, homework, assignments, and handouts • Evaluate and grade students’ class work, assignments, and papers • Compile scores, grades and attendant lists of students • Do more research on the topics of Media related subjects • Compile specialized materials for extra reading/topics comprehension • Maintain student attendance records, grades, and other required records• Initiate, facilitate, and moderate classroom discussions• Plan, evaluate, and revise curricular, course content, and course materials and methods of instruction• Maintain regularly scheduled office hours in order to advise and assist students• Select and obtain materials and supplies such as textbooks
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  • National Institute Of Posts, Telecoms & Ict
    Lecturer Of Entrepreneurship
    National Institute Of Posts, Telecoms & Ict Jan 2019 - Aug 2019
    Phnom Penh
  • Phnom Penh City Center
    Corporate Communications Manager
    Phnom Penh City Center Jul 2015 - Nov 2016
    Phnom Penh
    Media relations and raising company profile:• Monitor media coverage and highlight industry news and topics for further development and share them to the relevant departments and management teams.• Compile and set the tone of media reports about the business and submit analysis on a weekly basis.• Support the Project Coordinator in building and maintaining an extensive local media network, and host local media relations to promote company’s project.• Participate in the Communications Network in Cambodia.• Write press release and distribute to respective media network.Project campaigns (branding):• Produce corporate annual planning (budgeting) for company’s branding.• Initiate local community engagement projects.• Support the Project Coordinator in exploring creative ways of using new technology, including social media, and other mediums for promoting campaign activities and for promoting company’s profile.• Support the Project Coordinator in developing campaign strategies and communications materials for dissemination.• Manage a variety of touch points (owned, earned, paid) across multiple channel to deliver consistent an impact brand messaging.• Support the Project Coordinator in exploring and sourcing corporate materials, gifts and productions.Brand Monitoring:• Oversee the design and production of corporate print materials and publications and ensure standards are met(marketing materials such as brochure, billboard, tuk-tuk poster, online ads, newspaper ads, hoarding and TVCs)• Produce contents for monthly ads on property magazines (provide contents in Khmer) and ensure the corporate image are matched• Oversee the redesign and design company’s logo and company’s identity• Oversee and update company social media such as Facebook Page and YouTube
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  • Bnews
    Production Manager
    Bnews Apr 2014 - Apr 2015
    • Develop, update, and manage the contents of the news website.• Enhance and maintain good relations with potential clients and partners.• Assign stories to translators and reporters.• Edit and check translated articles and local news before publishing.• Publish all articles that translators and reporters produce (decision makers).• Train translators and reporters.• Introduce some economic and business theories.• Generate story ideas.• Proofread and give feedback to reporters and translators.• Produce social media plan.• Develop content for posting on social media and multi-media (graphic design, proverbs…).• Monitor and analyze online campaigns and make changes to improve performance metrics.• Reply to questions and feedback from readers on Facebook Page.• Observe the trend of competitors (direct and non-direct competitors).• Develop internal communication tools for staff engagement.• Set monthly plan by analyzing the trends in social media statistics and Google Analytics.Branding:• Attend networking events to promote the website to professional people and advertisement sponsors.• Oversee the design of the company’s subsidiaries' print materials and publications and ensure it meets the company’s CI standard.• Produce newsletter, press release, and marketing collaterals to raise the company’s profile and branding.• Align the company around the brand’s direction, choices, and tactics.Additional Duties:• Provide free business consultation to readers (mostly those who run small and medium enterprises)
  • Sabay Digital Corp
    Senior Editor
    Sabay Digital Corp Aug 2010 - Apr 2014
    Phnom Penh
    Content• Develop, update and manage the content for online news daily • Direct line management staff (editors of each content)• Identify and engage with key persons, organizations, networks, events and institutions • Plan and manage budget of the responsible projects• Monitor and evaluate staff output and competency • Conduct interviews of high profile persons if the opportunity arises• Manage the performance of freelance reporters • Keep up to date on current affairs in local and international context • Participate in project planning (initiate projects to attract more readers)• Manage art room team (photographers team)• Generate story idea– set up topics and assess the current coverage on the topics from high quality guidelines (all contents and both local and international news)• Edit and re-write articles (local and translated news) before publishing • Publish all articles that translators and reporters producedPhotography Duties: • Manage and work with photographers when editors request photos for their articles• Assure that all assignments (photo requested) are shot and submitted by deadline• Advise all contents’ editors of possible featured photos or photo essays that should be posted • Ensure that photos are kept in good orders and organized accordingly (the working process of photography team is smooth)• Push photographer to take more photos to be kept in stock to supply for all categories of content Branding Duties: • Develop and handle projects (branding and promoting new events: game competitions, Anachak Dara, and Sabay Write)• Lead public relation (PR) team (broaden, foster, and maintain good relations with potentials clients and partners)• Set strategic plan to promote sabay.com to engage more readers and become the most popular website in CambodiaAdditional Duties: • Translate international news and write local news (sometimes)• Translate documents of other projects that were assigned accordingly
  • Cambodia University For Specialties (Cus)
    Lecturer
    Cambodia University For Specialties (Cus) Jan 2013 - Jan 2014
    * Prepare and deliver lectures to students on topics of microeconomics,macroeconomics, development economics, Business and Banking* Design course materials such as course syllabus, homework,assignments, and handouts* Evaluate and grade students’ class work, assignments, and papers* Compile scores, grades and attendant lists of students* Conduct research in particular topics of Economics (Micro-andMacroeconomics, bank and finance sectors) by reading references inprofessional journals, books, websites, Newspapers to guide studentsworking on their assignments* Advise students on academic and vocational curricula, major, and oncareer issues* Compile specialized materials for extra reading/topics comprehension* Maintain student attendance records, grades, and other required records* Initiate, facilitate, and moderate classroom discussions* Plan, evaluate, and revise curricular, course content, and coursematerials and methods of instruction* Maintain regularly scheduled office hours in order to advise and assiststudents* Select and obtain materials and supplies such as textbooks

Sophearith Yorn Skills

Social Media Journalism Video Production Public Relations Adobe Photoshop Microsoft Office Research Public Speaking Television Blogging Business Strategies Social Media Communications Management Strategic Planning Leadership Team Leadership Marketing Business Development Team Management Marketing Strategy

Sophearith Yorn Education Details

Frequently Asked Questions about Sophearith Yorn

What company does Sophearith Yorn work for?

Sophearith Yorn works for Ideas Project | Cambodia

What is Sophearith Yorn's role at the current company?

Sophearith Yorn's current role is Co-Head of Trainer | Transforming Training and Empowering Lives.

What schools did Sophearith Yorn attend?

Sophearith Yorn attended Université Lumière Lyon 2, Kitakyushu-City And Tokyo, Ganpat University, University Of Puthisastra, Phnom Penh, Sookmyung Women's University, Mekong Institute (Bangkok, Thailand), University Of Lille 1 Sciences And Technology, Asean Mentorship For Entrepreneurs Network (Amen), Phnom Penh, Community Based Classrooms.

What skills is Sophearith Yorn known for?

Sophearith Yorn has skills like Social Media, Journalism, Video Production, Public Relations, Adobe Photoshop, Microsoft Office, Research, Public Speaking, Television, Blogging, Business Strategies, Social Media Communications.

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