A creative director with over 20 years of experience in the global brand consulting industry. I turn brand strategy into impactful, creative storytelling and experiences across all brand interactions that drive awareness, action, and advocacy. Passionate about supporting organizations that work towards creating a better world for us all.Been fortunate to build and lead design teams across NY, London, and Hong Kong, and collaborate with clients across diverse industries and cultures. Worked with over 100+ clients on developing their brand experiences across channels, using design as a critical lever of change for Fortune 500 global companies across tech, healthcare, retail, hospitality, as well as smaller DTC and startups. Worked for key clients such as Samsung, Starbucks, Walmart, Hyatt, Midea, SAP, Motorola, Pfizer, London&Partners, and American Express. Skills include:User-centered DesignUX ResearchBrand designIntegrated marketing campaignsCX DesignCreative storytellingGraphic designMotion graphicsPhotoshoots and video Web design