Youngsoo Cho Email & Phone Number

Led the development and implementation of all marketing activities that increased memberships in Medicare, Individual & Family, and Employer Group plans. • Created and executed multi-year, multi-channel, strategic marketing plan for California’s Affordable Care Act (ACA) marketplace integration• Successfully prepared for and implemented Covered CA campaigns that resulted in 300%+ increase in individual & family and employer group enrollments• Increased Medicare membership by 40% through data-driven efforts• Increased retention by 21% through effective member programs

Client: Blue Shield of California

Clients Led: AARP, Comcast, Kool Smiles, GE Wellness, Monterey Bay Aquarium, PG&E, SF Giants, UnitedHealth Group.

Clients Serviced: ABD Insurance, Harris Telecom, Haws Corp., Jackson Rancheria Casino, McGraw Insurance, Oakland Raiders, Portola Dimensional Systems

Clients Served: Apple Computers, Lufthansa Airlines, Oral-B Laboratories, Ortho Lawn & Garden

Successfully positioned Asiana as “The airline of modern Asia”

Clients Managed: Asic Shoes, Chrysler Corporation, Del Monte Foods, Fireman’s Fund Insurance, Nestlé Beverage, Rockwell International