Yu Chen Tseng Email & Phone Number

Taipei City, Taiwan

Taipei City, Taiwan

・Devised and executed cross-industry marketing cooperation strategies of Gogoro / GoShare, to fortify brand image and amplify brand volume, yielding tangible outcomes such as augmented brand value and thriving partnerships.・Forged connections with esteemed external brands and enterprises, negotiating resource exchanges and facilitating in-depth discussions on cooperation mechanisms. Collaborated with brands including L'Oréal, Shiseido, Far EasTone, Family Mart, CTBC Brothers baseball team, Uber Eats, Mandarin Oriental Taipei, and renowned banks such as CTBC, Taishin, Cathay.・Managed and executed 15 transformative cross-industry cooperation projects, generating 5 million+ community interactions, 300+ media reports and reposts. Pioneered collaborations with international beauty brands, convenience stores, professional sports teams, and five-star hotels, setting benchmarks for Gogoro / GoShare.

Taipei City, Taiwan

・Led the Greater China team of KKday's business development department, overseeing markets in China, Hong Kong, Macau, and Singapore.・Formulated and executed data-driven market strategies, leveraging data analysis of sales volume, customer base, and conversion rate to identify trends and devise impactful development tactics, achieving a 50% YoY increase in total market revenue in 2019.・Cultivated and nurtured relationships with a diverse network of over 80 suppliers, including renowned entities such as Shanghai Disneyland, Hong Kong Disneyland, Hong Kong MTR, Ocean Park Hong Kong, Macau Melco Group, and Universal Studios Singapore. Successfully secured 10+ massive marketing cooperation projects within a year, resulting in a revenue surge of over 70% for the respective products and destinations.・Oversaw a comprehensive portfolio of nearly 500 products. Leveraged data analytics to glean insights into sales performance and customer feedback, driving the optimization of product page content and enhancing the end-to-end customer experience through collaborative efforts with cross-functional departments.

Taipei City, Taiwan

• Developed a portfolio of attraction, transportation, tour, entertainment products in Hong Kong & Macau for KKday customers from all markets.• Established and cultivated cooperations and relationship with local suppliers, coordinated with marketing teams to help maximize market revenue.

Taipei City, Taiwan

・Spearheaded the formulation and implementation of regional after-sales service policies and procedures for network wireless and e-sports peripheral products across 150+ countries, coordinated local service team to optimize service operation process, elevating customer satisfaction and bolstering brand image・Achieved a significant 30% reduction in operating costs (approximately NT$3.5 million) for the responsible product line in Q2 2018 through strategic expense analysis and optimization.・Collaborated effectively with cross-functional teams to promptly address product issues and successfully resolve over 70 major customer service cases globally.

Taipei City, Taiwan

・Led market analysis to drive the development of high-end wire products. Executed a strategic product expansion and cooperation plan, resulting in potential partnerships worth NT$2 million. Conducted successful visits, presenting products and analyzing cooperation opportunities.