- Drive and monitor the implementation of national CD initiatives and plans to improve customer coverage and strengthen distributor engagement in north region.- Track the implementations of national and local activities to ensure excellence in execution and evaluate the effectiveness of 5P execution, assortment utilization, and trade programs.- Develop and support regional sales road map to improve the controlled coverage.- Track the DSR objective setting and its implementation to ensure the front line CD force's effectiveness in north region.- Prepares and monitors the implementation of sales strategies and plans for the Region in accordance with overall National Channel strategies.

- Serve as a business analysis specialist, helping optimize sales operation process and procedure. - Provide business analysis report to management team and internal team. - Responsible for Pricing Management and Cross Sales Management.

2009/12 – 2011/4 Business Development Supervisor *Responsible for North Region business development strategy implement. *Establish North Region Key Sales Performance platform and sharing the result and achievement within sales team. *Tracking Strategic Distributor and Key Retail Account’ development business plan. 2008/6–2009/11 Shopper Insights Supervisor*Leading shopper insights training in sales team. *Establish Shopper Insights Platform to help sales team develop insight-based selling approaches for better execution. *Provide insights to support sales team. 2006/6–2008/5 Sales Planning Supervisor*Providing assistance in developing forecasts of anticipated demand for company’s products based on sales history researching and analyzing, marketing assumption and marketing activity, to ensure the success of marketing campaign.*Coordinate with Trade Marketing, Marketing and Customer Service Dept. to ensure sales demand, order status. .*Monitoring orders status against forecast on daily basis. Coordinate with Key Distributor and Key Account. *Ensure the effective information collection from distributors.*Review key products, cities and customers performance periodically.2005/1– 2006/5 PROCESS Project Department OTC Team*Implement Kraft headquarters ERP system successfully.*Represent Sales function in the definition of business requirements.*Liaise with business process owners in getting direction on how business process should be defined.2003/12–2004/12 Sales Planning Supervisor*Monitor Distributors’ order, inventory and IMS information*Coordinate Sales & Marketing Monthly Meeting. *Responsible Whole Products sales forecast. Review forecast accuracy with Sales on monthly basis to find out the reasons of the variance between Sales forecast and actual. Assisting Sales to achieve improvement of forecast accuracy through the accumulation of experience and the skilled exercise of forecast tool.