Providing strategic guidance to Imaginite Studios on business development, marketing initiatives, growth strategies, and expansion into new markets.

Providing strategic guidance to Wise & Rise on product development, business development, marketing initiatives, growth strategies, and expansion into new markets.

Helping Businesses Unlock Their Full Potential Through Sustainable GrowthEmpowering Businesses to Thrive in the Digital AgeBuilding a Growth Strategy and Plans for Businesses to Navigate Chaos & Drive Successwww.growingo.co

Instrumental in FUPS' evolution from a disruptive fintech player to a fully licensed bank. Led strategic initiatives that expanded our financial services portfolio and drove significant growth in customer acquisition and market share.

Providing strategic guidance to BJK on business development, e-commerce initiatives, marketing initiatives, growth strategies, and expansion into new channels / markets.

Leading HepsiBurada Marketing Function- Marketing Strategy and Planning- Brand Strategy and Management- Brand Communication (Conventional Marketing Communication, Social Media Communication, Social Media Communication, Digital Marketing Communication) - Corporate Communication - Internal External eCommerce Campaign Management- In-house Marketing Performance Management / Trading Desk (SEM / SEO / Affiliate / Price Comparison / Referral / Social Media Performance) - Customer Relationship and Retention Management (New Customer Acquisition / Returning Customer Management / Frequency - Churn Management) - Social Media Management (Conversation / Community / Connections Management) - Mobile Marketing Management ( App and Mobile Site Performance / Marketing) - Marketing Research and Intelligence Management- Data & Science Management - Content Management (Functional / Emotional / Editorial) - UX / UI Management - In-house Creative Management - Agency Management- Partnership and Stakeholder Management - In-house Studio (Photo / Video / Social Media / Fashion) Management

Lecturing:* Interactive Marketing for Interactive Marketing Master Program Students * Marketing for MBA Students

NAMETRUB Region (North Africa & Middle East, Russia, Ukraine, Belarus, Iran, Turkey, Israel, Caucasus and Central Asia) and all Unilever Brands Responsibility Leading:* Digital Transformation and digital capability building integration of the Company (Digital 2.0 Project)* Global / Regional Digital Governance (Organization Structure / Processes / Role Sort / Digital Strategy / Category Digital Strategy / Brand Digital Strategy) * Interactive Marketing Campaign / Activities ( Strategy, 5C Framework Integration, Digital Plans, KPI / KBIs)* Real Time Marketing Center Development and Implementation Globally (Social Listening, Conversation Management, Community Management, SM Account Management, Connections Management and Analytics Management of all brands ) * Content Management with U-Studio (Unilever dedicated in house production capability for all brands͛ communications* Digital Asset and New Technologies Management (WebSites, Mobile Sites, Apps, Shopper screens etc.) * Analytical and Big Data Governance * Agency / Partnership Management (Agencies, Digital Partners, eCommerce Partners) * Digital Media Management (Display, Social Media, Search Engine Optimization, Search Engine Marketing Real Time Planning and Buying)

Responsible for all of The Coca-Cola Company's Stills and Sparkling Brands in Turkey, Central Asia, and the Caucasus:* Developing a Social @ the Heart Integrated Marketing Communication Process by creating and amplifying liquid and linked ideas.* Interactive Marketing Management (Social Media Marketing Management, Online Reputation Management, Digital PR and Stakeholder Management, Analytics Governance Management, Mobile Marketing Management, Portfolio Digital Assets Management (Websites, Mobile Apps, MobileSites, Facebook Apps, Interactive Vending Machines, etc.), iMarketing Capability Building Management (Company & Bottler))* Budget Management / Agency / Partnership* Social Interaction Center Management: Managing the SIC team in accordance with set processes, KPIs, and company-wide objectives. The responsibilities include:Management of queries and complaints / Social interaction and reporting / Listening and monitoring / Moderation and response / Always on content & conversation & community management / Management of internal and external stakeholders / influencers Management of online reputation and issues* CRM and Portfolio Database Marketing Management (by Function, by Company, by Brand)* Digital Media Administration (Display, Social Media, Search Engine Marketing)Additional Responsibilities* Development of interactive marketing capabilities across the Coca-Cola system.* Member of The Coca-Cola Company's Global Social Enterprise Steering Committee

In charge of all The Coca-Cola Company Turkey Brands:* Developing a Social @ the Heart Integrated Marketing Communication Process by creating and amplifying liquid and related ideas.* Interactive Marketing Management (Social Media Marketing Management, Online Reputation Management, Digital PR and Stakeholder Management, Analytics Governance Management, Mobile Marketing Management, Portfolio Digital Assets Management (Websites, Mobile Apps, MobileSites, Facebook Apps, Interactive Vending Machines, etc.), iMarketing Capability Building Management (Company & Bottler))* Budget Management / Agency / Partnership* Social Interaction Center Management: Managing the SIC team in accordance with set processes, KPIs, and company-wide objectives. The responsibilities include: query and complaint management, social interaction and reporting, listening and monitoring, moderation and responding, always on content, conversation, and community management, internal and external stakeholder / influencer management, online reputation management, and issues management.* CRM and Portfolio Database Marketing Management (by Function, by Company, by Brand)* Digital Media Administration (Display, Social Media, Search Engine Marketing)Additional Responsibilities* Member of the Global Refreshment Charter (Interactive Marketing)* Development of interactive marketing capabilities across the Coca-Cola system.* Member of The Coca-Cola Company's Global Social Enterprise Steering Committee* Member of The Coca-Cola Company's Global Social Listening Steering Committee

* Turkish Airlines Global Brand Management * Turkish Airlines Brand Global Digital Marketing / eCommerce and Digital Advertising Management * Alternative channels (turkishairlines.com, mobile app / site, etc.)Management of Integrated Marketing Communication

* Global Digital Asset Management at Turkish Airlines (eCommerce,Web, Apps, Mobile, etc)* Global Digital Marketing / eCommerce and Digital Advertising Management for Turkish Airlines* Additional channels (turkishairlines.com, mobile app / site, and so forth)Management of Integrated Marketing Communications

As Chairman of the Board Assistance, the position is responsible for providing support in the marketing function, including trendwatching and developing targeted research and reports. This role involves staying up-to-date on industry trends and leveraging that knowledge to inform marketing strategy and decision-making.

As a Project Marketing Consultant, the position is responsible for leading Marketing Consultancy Projects for various group and non-group companies within the Ulker Group. Role involves developing marketing strategies, business plans, and marketing communication frameworks, as well as leading cross-functional teams to achieve project KPIs and following PMI Project Methodology within a complex matrix structure. Additionally, the position is responsible for developing marketing processes and roles to support organization-wide efficiency and reports directly to the General Manager in this position.

As an assistant, the position will support the development and management of the marketing strategy and communication processes for Bilgi MBA and Bilgi MBA Products (including Bilgi MBA, e-MBA, and Executive MBA). This will involve planning and budgeting for overall marketing activities, as well as organizing seminars, events, and workshops. The position reports directly to the MBA Coordinator in this role.