Yulia Kalinina Email and Phone Number

Pod Lead in a Luxury team at Google, managing key relationships with the world’s largest luxury groups and accelerating business growth- Develop partnerships and drive digital advertising initiatives with LVMH, Kering, CHANEL - Manage the portfolio of $XXXM across multiple markets, focusing on EMEA- Pioneer new ad formats across SEA, Video and Omnichannel setting new standards for luxury advertising on the platform- Deliver weekly revenue forecasts to the senior management, monitor all key performance metrics for the pod and provide coaching and mentorship to team members

- Oversaw a successful launch of a personalized solution for a luxury cosmetics brand managing the team of technical solution managers, Cloud engineers and external partners - Developed a project replication guide for other clients, including an external narrative- The solution helped the client improve their transactions for +XXX% YoY

- work with top clients and agencies (Big 6) on Russian market and help them transform their businesses through Google’s marketing solutions- attract additional revenue for Google - provide analysis for the clients of the results of their advertisement spend- educate agencies on Google’s new products, help them to match their clients’ needs with thesuitable Google’s solution- conduct interviews for the Russian Sales Team- onboard new employees and organise internal trainings for RU team and other markets

- Worked with X5 Retail Group - biggest retail chain in Russia- Supported biggest national retailers and distributors in the procurement process- Provided analysis and statistics of competitors’ promos for the team- Managed technical issues with visuals for catalogues, prices, assortment etc.