Yusrah Abbas Email & Phone Number

Ireland

Identify target audience for a particular media campaigns and decide how best to communicate to that audience. Keep up to date with industry research figures, Monitor buying strategiesliaise and build relationships with clients.Work with the PPC team to ensure that campaigns are workable and keep the client updated on the media plan.Attend meetings with clients in order to report on campaign strategies and resultsManage budgets, including preparing costings for clients and producing spending updates throughout the campaign.Collect and analyse sales and consumer data. Undertake research on industry developments in your area, new opportunities and competitors' activityAnalyse the effectiveness of the campaign and use this data to inform future campaigns.

Doha, Qatar

Attended to passengers and provided a high level of customer service throughout every flight by greeting each passenger and providing information about airline procedures, allocated customers to their seat locations, and demonstrated inflight services. Maintained all emergency equipment to ensure safety by verifying that fire extinguishers and oxygen systems are in working order, first-aid kits are fully stocked, and all items are easily located with the correct quantity. Assisted passengers in an emergency situation by announcing and demonstrating the use of seat belts, flotation devices, oxygen masks, and emergency exits. Prepared the plane for take-off and landing following standard operating procedures such as walking the aisles to ensure luggage is stowed securely and all passengers have complied with appropriate federal air regulations. Conducted periodic trips through the cabin during flights to serve food and beverages, assisted passengers with lights, provided pillows and blankets, and responded to any questions or requests in a timely and safe manner. Prepared detailed reports following every flight including information on departure and destination locations, number of passengers, food and beverage, inventories of various hospitality items, condition of all cabin equipment, and accounts of any passenger issues.

Durbanville, Western Cape, South Africa

Conceptualised social media strategies across various platforms. Managed social media campaigns and day-to-day online activities such as scheduling content and community management. Created Social media content with Adobe and Canva.Implemented a email marketing strategy .Manage and update website content via Wordpress .Monitored trends and analysed social media analytics to create reports and inform management regularly.Managed and executed paid social media advertising for various campaigns.

Cape Town, Western Cape, South Africa

Executed a result-driven social media strategy, developed and curated engaging content for social media platforms. Created and assisted in the creation and editing of written, video, and photo content. Attended events and produced live social media content. Maintained a unified brand voice across different social media channels. Collaborate with the communications team to create a social media calendar. Monitor social media channels for industry trends. Interact with users and respond to social media messages, inquiries, and comments. Review analytics and create reports on key metrics. Develop and manage social media marketing and influencer marketing strategies.Collaborated with marketing, sales and product development. Provided guidance and training to other team members on design and social media practices. Conduct research on key SEO terms and incorporate them into the content to achieve maximum viewership. Monitor the increase in traffic due to new content. Micro Influencer strategy + PR including UGC sourcing with seeding and outreach. Schedule Campaigns on Ads Manager and manage paid search Ad campaigns. Analyze and Correct technical issues on the back-end of websites.

Cape Town, Western Cape, South Africa

Cape Town, Western Cape, South Africa

Social Media content management and creation.Marketing.Day to day management of the online store using woocommerce, ensuring the website is kept up to date with seasonally relevant products, updated imagery and banners, new in products, regularly updated category pages.Responsible uploading new products, ensuring deadlines are met by completing uploads on a weekly basis and making sure product specs are provided on time.Ensure products are displayed correctly on the website focusing on accuracy from the initial upload.Asset management, ensuring samples and images are collated ahead of launches.Product copy management, putting briefs together for copyrighting and content management when needed.Upload product images as soon as they are made available.Ensure products are put live as soon as the stock arrives, raising any stock or SKU issues with the relevant teams, Buying, Merchandising and/or the warehouse team.Monitor product performance to ensure product and category pages are optimized efficiently.Liaising with the Ecommerce Manager, working on the visual merchandising of the site.Be responsible for upselling and cross selling opportunities on product pages to maximize sales, ensuring they are continuously updated with in stock.Working closely with the Buying & Merchandising teams to ensure products arrive on time for marketing launches.Use Google Analytics and reports from the Merchandising team to inform on site decisions.Support the Ecommerce Manager with ad hoc on-site projects and web developments by putting briefs together and submitting tickets to the web development agency when necessary.Deliver best in class customer experience to provide the customer with relevant information, advice and conversion opportunity.

Cape Town, Western Cape, South Africa

Assist with accounts using Pastel.Stock Take.Basic Admin duties such as filing, amendments, liaising with customers.Reception duties, welcoming customers in. Maintaining a clean and presentable area, answering incoming calls and directing to the necessary individuals.Handle social media posts.Create posts for the company website.Edit photography of incoming stock for online sales and catalogues.

Cape Town, Western Cape, South Africa

Assist client when it comes to setting tangible and realistic campaign goals.Create consistent and compelling visual content.Developing a content strategy that determines what makes my clients’ business unique.Creating a promotion strategy .Listen and respond to customers needs and queries.Convert followers/fans into paying customers afterwards.Measure and analyse results on a regular basis to establish the campain ROI.Assist with CRM leads.Admin DutiesShipping and Logistics - Plan warehouses and distribution centres for efficiency in both operations and capacityOrganise transportation activities, including storage of goods, managing information accrued from point of origin to delivery, orchestrating transportation movements, and arranging for services as necessaryCoordinate and track movement of goods through logistic pathwaysExecute logistics plan to move products and packages to reach destinations on scheduleReview freight rates and other transportation costs to keep working costs lowMaintains quality throughout the logistic processes.Admin and Reception duties.

Assisted at POS Welcoming customers and assisting.Clean Up.Stock Take.