Zachary Shultz Email & Phone Number

Carbondale, Co, Us

Carbondale, Co, Us

Boston, Massachusetts, Us

Boston, Massachusetts, Us

Advised CEO on business development strategy, instigated partnerships with industry force multipliers, coordinated speaking engagements to promote OpenCity's AI technology.

Vancouver, Bc, Ca

I directed branding, marketing, and PR projects, for clients across industry verticals. In addition, I led all phases of creative process from data analytics and research to campaign implementation.Some achievements include:-I led the marketing and business development strategy for WRLDCTY global virtual event that streamed live and prerecorded content to over 10k attendees from five continents—which exceeded a ticket sale goal of 8K and secured eight notable sponsors-Also, I developed a brand identity and positioning, marketing strategy, and corresponding collateral, for residential real-estate brand. This work directly contributed to millions in sales prior to the start of construction-My team and I executed all aspects of brand strategy to increase awareness and tourism for Finger Lakes Wine Country. I managed client relationships and delivered all project goals ahead of deadline. This resulted in increased tourism dollars to the region; we landed the client for future marketing work-I acquired and managed the first Northeast clients, which resulted in a substantial increase in company revenue

New York, New York, Us

I developed branded editorial and video content with our material scientists promoting manufacturers innovations across our website and social platforms. And I held quarterly events where manufacturers would have the opportunity to present their innovations and network directly with our brands.A few key achievements include:-I pivoted our materials database to be used as a marketing platform that would promote relevant innovations to specific brands based on their general profiles and type of products they developed; 20% increase in database users along with increased time spent in the database-Along with my team, I created monthly reporting so manufacturers would be able to see how brands were engaging with their innovations; leading to a 160% increase in manufacturers accessing reports through manufacturer portal – went from 3,000 manufacturers to 8,000-My company realized large revenue increases within the first six months after launching digital media program

New York, New York, Us

I managed four direct reports; led advertising and custom marketing campaigns and acquired new advertising partners.Achievements included:-I directed a year-long campaigns to monetize list of Worth Destinations. I sold the program to key stakeholders by securing anchor sponsors and bringing on additional funding partners. In all, I sold eight campaigns across eight cities and planned events in each city with 1,000+ attendees. Generated $1M in revenue each year-Moreover, I led the launch and implementation of two new franchises, Worth Destinations and Worth Select, resulting in a 20% increase in ad revenue per year-In addition, I built customized campaigns that spanned digital, live events, radio, and print for 12 new brand partners and 600 of our wealthiest readers in customer base across luxury CPG, aviation, and automotive; program drove $200k+ in new revenue for my company in the first year-I brought on 15 new advertising partners; I sold print and digital advertising packages for our magazine and website, resulted in $750K+ in revenue

New York, New York, Us

I was selected by Marriott to lead the operational and finance aspects for the opening of two new hotels in NYC and Sanya, China. This ensured that each hotel was on brand and represented the culture where it was located.Selected achievements include:-I trained operational staff on processes, procedures, and brand standards, resulted in opening hotel on time-My team and I were recognized by Marriott for successfully training staff who went on to receive a Forbes Five Star award for exemplary service

Los Angeles, Ca, Us

Managed a team of 15 staff. Responsible for hotel operations and customer satisfaction.

Us

Utilized ArcGIS software and demographic data to develop heat maps showing high concentrations of prospective customers and rolled out marketing initiatives in those locations. Improved operational efficiency and lowered operating costs through streamlining of various processes.