Zachary Stafford

Zachary Stafford Email and Phone Number

E-Commerce Marketing, Performance Media Consultant @ Self-employed
Minneapolis, MN, US
Zachary Stafford's Location
Portland, Maine Metropolitan Area, United States
Zachary Stafford's Contact Details

Zachary Stafford work email

Zachary Stafford personal email

About Zachary Stafford

I am a location independent digital marketing consultant with a deep background in paid search, paid social, digital strategy, and campaign/account optimization driven by insights gained from analytics. I've developed search strategies and marketing campaigns for large B2B and B2C clients, created and implemented cross channel social media and paid search campaigns that meet and exceed client expectations.I have a passion for using data analysis to find opportunities for campaign improvement. As an E-Commerce Specialist at 3M, I was a shepherd for bringing new and legacy industrial products from the 3M portfolio to market on Amazon. From there I developed email and coupon strategies for product on Amazon. I've worked with multiple business units at a time and learned to navigate complex cross functional teams in order to execute the division’s E-Commerce marketing strategy. Google certifications in Analytics, Search & Display Advertising and Reporting & Analysis. With agency, large corporate and freelance experience, I've learned to adapt quickly in any environment and thrive in uncharted territory.Specialties: paid search/social, Facebook Lead Ads, Amazon Marketing Services, increasing revenue, driving qualified traffic, campaign optimization, email marketing, geo-targeting, audience segmentation, customer insights, Excel, Exact Target, Squarespace, Hubspot, Inbound Marketing, Lead Gen, Mail Chimp, Facebook advertising, Google analytics, ideation, brainstorming, saying yes.

Zachary Stafford's Current Company Details
Self-employed

Self-Employed

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E-Commerce Marketing, Performance Media Consultant
Minneapolis, MN, US
Website:
elumynt.com
Employees:
13
Zachary Stafford Work Experience Details
  • Self-Employed
    E-Commerce Marketing, Performance Media Consultant
    Self-Employed
    Minneapolis, Mn, Us
  • Self-Employed
    E-Commerce Marketing, Paid Search Manager, Paid Social Consultant
    Self-Employed Mar 2014 - Present
    After a decade of marketing in house and for small agencies, I decided to go out on my own. I wanted to focus not on what a single company demands of me, but to play to my diverse set of strengths. Making myself available for short and long term contract projects, I'm able to build on my strengths while continually learning and remaining competitive. Some services available on contract basis:*Paid Search/Social*SEO & PPC Opportunity Audits*Amazon Marketing Services*Google Analytics*Lead Gen*Digital Media Strategy*Custom Dashboard and Report Creation*New Product Launches
  • Elumynt
    Paid Media Consultant
    Elumynt Sep 2020 - Present
    turning client money into more money.
  • Antenna
    3M Ecommerce Marketing Consultant
    Antenna Oct 2012 - Mar 2014
    Woodbury, Mn
    e-Commerce marketing strategies for 3M's Industrial & Transportation Business US sub-Division with a focus on bringing industrial medical, dental, Healthcare, water purification, and tapes/adhesive skus to market on Amazon.Including email marketing strategy, coupon identification, reporting on Amazon Vendor Central, helping prioritize on page content enhancement schedule for the content developers while navigating products through legal and regulatory and data scrubbing process at 3M.• Developed email & coupon strategy for new product promotion on Amazon leading to 275% YoY increase in revenue for industrial adhesives.• Mined Amazon reporting tools for insights leading to creation of targeted email marketing campaigns resulting in 15% increase in repeat purchases• Managed day to day relationships between channel divisions and Amazon• Set product enhancement priorities for content team resulting in a 594% YoY increase in unique visitors.
  • Nina Hale Inc., Search Engine Marketing
    Search Marketing Manager
    Nina Hale Inc., Search Engine Marketing Mar 2011 - Oct 2012
    Greater Minneapolis-St. Paul Area
    • Developed search strategies and social campaigns that align with client objectives• Identified growth opportunities based on customer insights and Google analytics• Communicated campaign analysis with key stakeholders• Created and implemented social media and paid search campaigns for B2B and B2C clients• Managed 12M/year of search media budgets
  • Nina Hale Consulting, Inc
    Assistant Paid Search Account Manager
    Nina Hale Consulting, Inc Jul 2009 - Mar 2011
    Greater Minneapolis-St. Paul Area
    • Managed billing and budgets for paid search clients• Managed large scale projects to claim hundreds of Google Places listings• Launched and optimized Google Grants for non-profits• Brought former employer (Room&Board) in as major retainer client• Worked on-site for Select Comfort while Sr. Digital Media Manager was on maternity leave• Launched successful "click-to-call" campaign to test online to offline sales, resulting in significant learnings and a Google case study (see below).
  • Room And Board
    Media Coordinator
    Room And Board Jun 2007 - Feb 2009
    Greater Minneapolis-St. Paul Area
    • Launched and managed all Google Adwords campaigns• Cancelled all yellowpage and phone directory subscriptions, shifted dollars into location specific advertising on Yelp• Write ad copy for Google adwords, catalog• Launched pilot paid search program• Managed PR requests for online and offline publications• Managed in-store marketing liaisons• Facilitated product loaners for PR events and key partnerships• Manage partner relationships, track event success, identify sponsors
  • Room & Board
    Central Inventory Manager
    Room & Board Sep 2004 - Jun 2007
    Greater Minneapolis-St. Paul Area
    • Created an event ROI model used to evaluate value of events• Developed alternate uses for showroom like new assortment training• Managed team of volunteers to run product to photo sets• Liaison between marketing department & vendor managers • Managed showroom dedicated to new product & samples• Organized quarterly sample sale• Performed regular inventory counts
  • Room & Board
    Customer Support Associate
    Room & Board Apr 2002 - Sep 2004
    • Handled customer complaints and issues• Routed trucks for national delivery• Organized interdisciplinary training program• Automated the delivery routing process using data from SAP

Zachary Stafford Skills

Sem Ppc Google Analytics Seo Google Adwords E Commerce Local Search Online Marketing Search Advertising Display Advertising Landing Page Optimization Online Advertising Web Analytics Localization Lead Generation Keyword Research Google Webmaster Tools Client Counseling Seo Copywriting Marketing Roi Online Lead Generation Google Maps Omniture Msn Adcenter Analytics Brand Awareness Paid Search Strategy Paid Search Campaigns Search Analytics Conversion Optimization Content Writing Ara Premium Amazon Retail Analytics Sharepoint Facebook Marketing Facebook Fan Page Creation Twitter Advertisting Exacttarget Customer Insight Customer Acquisition Strategies Social Media Strategist Microsoft Excel Email Marketing Content Auditing Integrated Marketing Organic Search Interactive Marketing Online Reputation Management Content Marketing A/b Testing

Zachary Stafford Education Details

Frequently Asked Questions about Zachary Stafford

What company does Zachary Stafford work for?

Zachary Stafford works for Self-Employed

What is Zachary Stafford's role at the current company?

Zachary Stafford's current role is E-Commerce Marketing, Performance Media Consultant.

What is Zachary Stafford's email address?

Zachary Stafford's email address is go****@****ail.com

What schools did Zachary Stafford attend?

Zachary Stafford attended Depaul University, Depaul University.

What are some of Zachary Stafford's interests?

Zachary Stafford has interest in Warminghousempls, Www, Economic Empowerment, Civil Rights And Social Action, Environment, Com, Http, Human Rights, Animal Welfare, Arts And Culture.

What skills is Zachary Stafford known for?

Zachary Stafford has skills like Sem, Ppc, Google Analytics, Seo, Google Adwords, E Commerce, Local Search, Online Marketing, Search Advertising, Display Advertising, Landing Page Optimization, Online Advertising.

Who are Zachary Stafford's colleagues?

Zachary Stafford's colleagues are Haley Nixon, Laura Vazquez Castillo, Emily Wuenstel, Callie Sebora, Jaime B., Peter Schuette.

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