With over 9 years of experience in Tech Sales & Marketing, Business Intelligence, and Financial Analysis, I excel in leveraging data-driven strategies to optimize sales and marketing performance, driving customer success, and enhancing business growth.Key Focus Areas:1. Sales Enablement: Expert in product training, customer conversations, and demo facilitation. Skilled in crafting compelling sales playbooks and structuring PoC processes. Expertise in online growth and brand awareness across EMEA and US regions.2. Data Analytics: Proficient in Power BI, Excel, and Hubspot to provide comprehensive sales reporting, KPI tracking, and insightful data visualizations. 3. Strategic Insights: Utilize data to identify high-potential markets, shape revenue growth strategies, and drive sales into promising areas.4. Consultancy: Proven track record in successful BI implementation, customer success initiatives, and aligning product features with market trends.5. Data-Driven Marketing and Sales: Optimizing conversion rates through data-driven strategies and detailed funnel analysis. Implemented ROI calculators, and client case studies, and improved Hubspot data flow from lead to MQLs and SQLs.Highlights:2024 | Zebra BI: As Tech Sales Enablement Specialist, driving customer understanding and product adoption through comprehensive training and strategic data insights.-Achievements: Launched initiatives to optimize customer conversations and product pitches, improving sales effectiveness.2023: Delivered impactful BI solutions at Zebra BI, enhancing client success through tailored analytics and compelling solution demonstrations.-Achievements: Implemented a comprehensive analytics tracking system to measure key B2B sales metrics, including revenue growth, customer acquisition cost (CAC), customer lifetime value (CLV), sales cycle length, lead conversion rate, win rate, average deal size, quota attainment, pipeline value, sales activity, churn rate, customer retention rate, time to first value (TTV), upsell/cross-sell rates, and net promoter score (NPS). 2019 - 2023 | Halcom d.d.: Financial Analyst, spearheading P&L analysis, strategic forecasting, and dynamic dashboard creation. Led initiatives for revenue optimization and efficiency improvements.2018 - 2019 | Lek Pharmaceuticals: Business Analyst, revolutionized reporting efficiency through VBA programming, saving significant work hours and enhancing KPI tracking.