Main Markets: Agriculture, Greenhouses, Mining.Main Activities:Commercial Strategy, Strategic Sales and Marketing Activities, Thought Leadership, Business Development, Branding and Communication, Product Management, Partnerships, New Product Launches, Digital Marketing, and Customer Experience.Key Responsibilities:* Recruited to the senior leadership team, reporting to CEO of the North American division.* Mentored and motivated a team of 40 (sales directors and managers, marketing managers, product managers, technical support, project management).* Developed and executed sales and marketing strategic plans, including business and sales growth plans and new strategic initiatives such as financing and new collaborations.* Achieved accelerated profitable growth in North America via organizational and commercial transformation.Key accomplishments:* Accelerated market share gain and revenue growth in North America.* Managed company’s product and pricing rationalization.* Created impactful financing, rebate, and pricing programs.* Developed new partnerships with multi-million dollar industry leaders.* Identified and materialized future veins of growth for the company.* Led to significant revenue growth and market share gain during tenure.

Main Markets: Agriculture, Landscape, Greenhouses, Mining, Wastewater.Main Activities:Strategic Marketing Activities, Thought Leadership, Business Development, Brand and Communication Strategy, Commercial Strategy, Product Management, Partnerships, New Product Launches, Digital Marketing, Digital Transformation, and Customer Experience.Key Responsibilities:* Recruited to senior leadership team, reporting to CEO of the US division.* Mentor and motivate a staff of 40 (mar-com, marketing managers, product managers, customer service).* Develop and execute 3Y annual strategic plans, including business and sales growth plans and new product development priorities and product launches. * Drive growth of 20+ product categories. Lead teams in planning and executing up to 20 product launches per year and many organizational transformation projects.Key accomplishments:* Transformed brand reputation and market share through creative development of digital marketing campaigns, content creation, demand generation, lead qualification, pipeline cultivation, and industry thought leadership.* Managed company’s pricing rationalization, quoting process, and Salesforce discovery. Created impactful customer loyalty, sales enablement, promotion, rebate and pricing programs.* Created award-winning marketing packaging of key differentiating solutions; developed new partneron-boarding programs in emerging markets.* Developed strategy roadmap to penetrate emerging markets; identify and materialize future veins of growth for the company.* Established company as an industry thought leader through relationships with key influencers, leading research institutions, public agencies, and industry players. * Executed multiple engaging marketing campaigns with millions of views.* Instrumental in driving revenue growth and market share during tenure.

Main Markets: Agriculture, Landscape, Greenhouses, Mining, Wastewater.Main Activities: National Sales Management, PR, Business Development, Strategic Alliances, Product Management, Marcom, Pricing, Business Analytics, Budgeting, Sales Support, Field Sales Support, Technical Services, Technologies.

Main Markets: Drip Irrigation, Waterworks, Plumbing, Fire Protection, Center Pivot, Waste Water and Mining. * Led successful channel sales strategy, driving growth through with value added resellers, distributors, and private label agreements with Honeywell, Netafim, and LADWP. * Created new marketing strategy, market positioning, and messaging for the global company. * Penetrated high margin new markets such as Mining, Wastewater and Energy market. Developed completely new vertical markets with no prior existing revenues, reaching multi-million results.* Achieved 30% market share by strengthening the presence in the USA in the Agricultural Market. Increased sales year over year with CAGR of 15%.* Produced annual sales of up to $5MM.Main Activities: Sales Management, Business Development, Channel Management, Customer Relationship at CEO level, Solution-oriented sales approach strategy, Training, Specification Sales, Value Proposition, Competitive Selling.

Main Activities: Business Development (grow countries from ground zero), Channel Management.

Main Activities: Distribution agreements, Business Development, Revenue Models, Pricing Tools.* Led international expansion and new market development. * Reported to the CEO of OTI Global.* Engaged with CEOs in the Oil & Gas industry, negotiating and closing agreements in 6 countries.* Innovated new product offerings producing recurring revenues, improving customer loyalty and business growth.* Identified acquisition targets which were converted into acquisitions (2 companies). * Grew distributor revenues from US$4M to US$6M within 1 year.

Lead the development of OTI's Marketing and Sales Activities in Mexico, Central and South America. Main Activities: Channel Management, Business Development, Marketing, Sales Plans, Pricing, Solutions.Main Activities: Distribution agreements, Business Development, Revenue Models, Pricing Tools.Main responsibilities:* Led international expansion and new market development. * Reported to CEO of OTI America.* Engaged with CEOs in the Oil & Gas industry, negotiating and closing agreements in 7 countries.* Innovated new product offerings producing recurring revenues, improving customer loyalty and business growth.* Grew distributor revenues from 0 to US$4M within 2 years.

- Member of the executive leadership team. Head of R&D. - Managed R&D, Engineering and Process Quality Laboratory (20 subordinates). - Implemented from R&D to large scale manufacturing dozens of new products.- Directed the decision-making of a 24/7 operation of a 400 employee plant.