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Zhen Luo is listed as Business Analytics | Data Analytics and Visualization | Strategy Planning | ex-Meituan based in Greater Toronto Area, Canada. AeroLeads shows a matched LinkedIn profile for Zhen Luo.
Zhen Luo previously worked as Business Strategy & Analytics Manager at Meituan and Senior Business Analyst at Meituan. Zhen Luo holds Master Of Science - Ms, Economic And Consumer Psychology from Leiden University.
Experienced analyst with a strong background in business analysis, data insights, and strategic planning. With a deep understanding of data-driven decision-making, I help businesses unlock value through actionable insights and market analysis. Proficient in data analytics, market research, business strategy, and customer behavior analysis. Skilled in tools such as Excel, SQL, Tableau, and Python, with a proven ability to translate data into meaningful business insights. I’m always open to connecting with like-minded professionals and exploring opportunities in business analysis, data analytics, market strategy, and related fields.
A career timeline built from the work history available for this profile.
Beijing, China
- Led a team of 4 analysts in conducting market analysis and developing city-specific strategies.- Developed demand generation strategies, including seasonal promotions and category-wide campaigns.- Contributed to the establishment and management of a 500-member sales team.- Assisted in setting goals, establishing KPIs, and identifying process inefficiencies to improve sales team productivity.
Beijing, China
- Analyzed profitability drivers and developed strategies to enhance monetization and revenue growth.- Developed demand generation strategies for high-growth grocery brands, improving ROI for both brands and the platform.- Forecasted performance, set targets, and supported the development of new delivery service models for supermarket merchants.- Conducted comprehensive operational analysis to optimize supply-demand dynamics among merchants, users, and carriers, improving marketplace health.- Defined key performance metrics and facilitated data-driven decision-making for senior management.- Collaborated with data engineering to design and implement BI dashboards for automated reporting and data visualization.
Beijing, China
- Analyzed the residential leasing market in Beijing, balancing profitability, inventory levels, and business growth.- Conducted market research and developed entry strategies for new markets.- Supported sales teams with goal setting, performance tracking, and addressing regional issues.- Created sales reports and dashboards, providing clear and actionable insights for decision-makers.
Beijing, China
- Conducted consumer research and expanded the product portfolio, aligning it with market demand.- Standardized SKU management processes and developed product assortment strategies based on consumer needs.- Integrated promotions and market insights into demand forecasts, driving significant revenue growth.- Led the establishment of the first flagship store to support and strengthen brand growth.
Beijing, China
In this role, I was responsible to conduct market analysis to identify emerging travel trends, collaborate with R&D and UI team on new features, and utilize data analytics tools for ongoing product performance evaluation and improvements.
Courses: Applied Data Analysis, Economic Behavior, Psychology of Media and Communication, Psychology of Selling and Advertising, etc.
Courses: Statistics, Research Method, Psychology Measurement, Experimental Psychology, Consumer Psychology, etc.
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Zhen Luo is listed as Business Analytics | Data Analytics and Visualization | Strategy Planning | ex-Meituan.
Zhen Luo is based in Greater Toronto Area, Canada.
Zhen Luo has worked for Meituan, Danke Apartment (蛋壳公寓）, Youliang Life, and Mioji.
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Zhen Luo holds Master Of Science - Ms, Economic And Consumer Psychology from Leiden University.
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