Lead the development and execution of all in-store commercial events, correlated marketing initiatives, and department store pop-ups aimed at driving sales and creating exceptional customer experiences. Spearhead strategic alliances and brand partnerships to enhance market visibility, foster customer loyalty, and accelerate revenue growth. Accountable for delivering high-impact initiatives that align with broader business goals and contribute to the long-term success of the retail chain.

Building valuable and long-lasting brand relationships and spreading awareness with this disruptive innovation-savvy company. APRÈS Research, the new brand with all the right components for success in this changed world focused on physical activity, health and sustainability. I collaborate closely with the sales and creative team to develop retail and marketing plans, cultivate relationships, producing events and engaging content, communicate brand narrative to new audiences, and identify opportunities. One step at a time.

Commissioned as a Consultant to engage the evolved & Other Stories consumer - focus on campaigns and project storytelling & messaging, while functioning as the EU-US liaison. Responsible for the planning and execution of select global digital campaigns, producing moving content for all platforms, Handled all international talent acquisition and agent contract negotiations, set campaign goals, strategy, budget & time plan for all departments while coordinating stakeholders - Creatives, Production, Sales, Marketing & PR. Films produced in Los Angeles, New York & Stockholm.

Performed as the company's in-house motivational Senior Operational Officer on an Interim basis to create the big vision, leverage staff and brands, process and innovation while building a culture focused on execution, efficiency, and a business integration operation to improve quality, profits and fuel growthPrepared the company for expansion through implementation of critical systems as reporting structures, sales-systematization, automation, improving the bottom-line, increasing efficiency, performance reviews and focus on operational excellenceManaged organizational change and recruitment while planning further expansion on the Scandinavian market.Lead the execution of strategies developed, ensuring delivery of results and keeping business performing at its peak.

Created global public awareness campaigns that lead to features in industry leading publications such as WWD, Footwear News, Dagens Industri, Vogue and Harper's Bazaar.Merchandised Collections and worked with Sales staff to obtain global top-tier retailer distribution such as Harvey Nichols (UK), Lane Crawford (Asia), Nordstrom(US) and Yoox / Net-A-Porter.

Part of the LVMH Group, responsible for initiating and fulfilling all aspects of events, VIP Relations and press for luxury division "Marc Jacobs Collection" Women's RTW and accessories in North America, Europe and part of Asia. In charge of all VIP Dressing for the Women's Collection.

In charge of events and media outreach, for brands Pour La Victoire and Kelsi Dagger Brooklyn. Facilitated Design, Press, Shoots, Events and Merchandising projects for actress and Pour La Victoire's Artistic Director Cameron Diaz.

Supported NY 7th on Sixth fashion shows and in-house presentations, off-site shows as Marc Jacobs' Armory and Pier 57 productions, supported H&M's US launch, high-profile events as the annual CFDA Award, Vogue Fashion Fund, and the MET Gala.