Digital Marketing Manager
CurrentA.Marketing& Operation• Analysis current MKT, according to the MKT trend to set up the long-term brand strategy. Response for the short &long-term program decision and operation.• Response for annual MKT target setting and plan, Manage the MKT promotion, media and PR departments. Set up the proper MKT operational mode. Plan and manage the MKT budget. Rationally and effectively use the budget to maximize the market influence and complete the annual campaign.B.Content management• Response for organizing and coordinating the original content implementing. Including Website, planning, Weibo, Wechat, video, new media and the fitness related media content planning.• Advertising content plan, creative, material management. SEO, SEM.