Chief Operating Officer
Beijing
Working with CEO to develop Genesis Beijing as a new model of mixed-use landmark project in Beijing, consisting of office tower, Bulgari Hotel, and art center, featured with humanistic community, aesthetics, and culture; Top 3 in office rental rate, and No. 2 in hotel room rate in BeijingOverseeing human resources, strategic planning, branding and communication, leasing and asset management, cultural development, information technology, operation management, and government relationship departmentsDeveloping the company’s mission as “reviving city with human spirit”, and building corporate culture, and value accordingly; building from scratch a high performing leadership team comprising of talents from different background, including traditional real estate developer, international design firm, 4A firm, consulting firm, and culture sectorInitiating unique high-impact branding and marketing campaign, including sponsoring market research of “Future of Work and Workplace” by CBRE, forum of “Re-invent Business Civilization” by Harvard Business Review, and research of “Social City Index – Exploring the Human Dimensions of Urban Development” by Economist Intelligence Unit