市场总监
Current1、Manage full spectrum of marketing function including budget control, system formulation, policy setting and brand building for our retail stores;2、Propose detailed marketing plan with sales target, follow up analysis and initiation for business growth;3、Map out detailed execution plans and follow through to ensure smooth operation, target achievement as well as compliance with company policies, guidelines and budgets;4、Work closely with internal and external parties for product development and sales promotion programs implementation and to ensure the programs generate expected result;5、Conduct market research, market analysis and product development briefs;6、Involve in product category management from product idea development, product launch support to product sales mix analysis and product quality tracking;7、Prepare launch plan for new product category and festival promotion;8、Work closely with advertising agency / in house advertising department on creative development;9、Prepare financial analysis for each campaign before official launch and manage its performance;10、Explore joint promotion opportunities for the brand.