100ITA

100ITA is a project to promote the culture of “Made in Italy” food and wine all over the world, with the scope to convey the passion of people and companies that every day work on it and, at the same time, to reduce the imitation and the falsification phenomena of the Italian products. 100ITA works with F&B companies, international importers and distributors, associations, hotels and restaurants, chefs and F&B experts, opinion leaders and food bloggers, as well as develops possible cooperations with any stakeholder who wants to promote the real “Made in Italy” all over the world. 100ITA pursues its targets and achieves those collaborations thanks to an unique and innovative promotional process, composed of: 1 - A free online platform that allows its users to get Multilanguage information, to cooperate and extend its own food and wine network; 2 - An important presence in social media channels, both Western (Instagram, Twitter, Facebook, …) and Eastern (Sina Weibo, Wechat, …); 3 - The use of only one brand of trust for the consumer, easy to recognize, free, registered at worldwide level and present only in the real Made in Italy products; 4 - The participation and organization of international food and wine events.