Alphaa Money

Alphaa Money is India's First B2M Wealth tech platform. It is a brand owned by PRP Edge Wealth Private Limited, is a subsidiary of PRP Professional Edge Advisors Private Limited (PRP). PRP is a decade old financial services company having business verticals across Debt Capital Markets, Institutional Advisory and Investment Banking. It is one of the top 10 DCM players and has close to INR 125,000 crore of Assets Under Advisory. PRP has ventured into the PMS business since May 2021 with long only equity strategies and now envisages to a build a quant portfolio management capability. It has now branded its wealth offering as Alphaa Money. Details of PRP can be accessed at https://www.prpedge.com.