Arnold Category Consulting - An FMCG Consultancy

As a boutique consulting business, we partner with clients to unlock growth and customer engagement through Category and Shopper Strategy. Whilst our small size allows us to be responsive to your specific needs, our experience ensures you have access to the services that make a difference today and tomorrow. Our core services include: 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 - With a workshop-based strategy development process, we engage and tailor an approach to each client's needs, Category, Shopper, Channel or Portfolio. We enable an insight-led growth strategy and delivery plan that is a platform to engage your customers and wider stakeholders on the growth potential of your offer. 𝗖𝗮𝘁𝗲𝗴𝗼𝗿𝘆 𝗥𝗲𝘃𝗶𝗲𝘄𝘀 - Worried about how you will engage with your customer in their key review processes? With over 20 years of experience across NZ and Australian retailers, we offer a range of support services that ensure you deliver a review that can unlock your true potential. 𝗠𝗮𝗿𝗸𝗲𝘁 𝗠𝗮𝘁𝘁𝗲𝗿𝘀 - Our quarterly subscription service provides you and your teams an update to view the critical trends in NZ retail. Focusing on Shopper Marketing trends and activities, we do over 100 store visits per quarter to ensure you can discuss all the key trends with your customers.