ARTI

ARTI is an innovative and creative startup, dedicated to placing the value of tangible and intangible cultural heritage, often underestimated, sometimes forgotten, at the center of the economic development and sustainable cities. We work with innovative leaders and company’s brands infused with a heritage, authenticity and credibility, which can provide leverage for that brands in local market and opportunities for socio-economic development and place’s identity growth. We support companies that stand out for the historical and artistic value of high craftsmanship, businesses and artists who produce high-quality goods using techniques often passed down from generation to generation and who are strongly linked to the territory and local culture. We believe that the involvement of local communities raises awareness of cultural heritage, understood as the ability of citizens to recognize and defend their identity, to recognize it as their own and to cooperate for its conservation and valorization. Since the birth of ARTI, we have been committed to aligning our corporate mission with a concrete social responsibility strategy, which resulted in the technological implementation of Y4H - You4Heritage - an innovative and functional fundraising web application to safeguard cultural heritage, democratising philanthropy and leveraging the relationship with historical, cultural & creative companies and craftsmanships that stand out for products and services linked to local traditions and made in Italy. ARTI works in close collaboration with academic and scientific institutions, considering the mixture of theory and practice to be fundamental to generate concrete and courageous solutions in the complexity of the digital economy, governing the making-decision process, with responsibility and collaboration, dedication and even fun.