AUTHENTIC DESIGN ALLIANCE®

The Authentic Design Alliance® is a social enterprise and for-purpose industry association dedicated to ending design theft and counterfeit furniture in Australia. We advocate for authentic design, support creators and brands, and collaborate with the government to strengthen intellectual property (IP) protection for the design sector. Our education programs help design professionals, businesses, and consumers understand the cultural, environmental, and economic damage caused by copy-culture and the replica industry. The ADA empowers the people who design, make, specify, distribute, and sell original furnishings, ensuring a more ethical and sustainable future for Australian design. 👥 Member-funded I Industry-backed I Policy-driven I Sustainability-focused I Join ADA to help shape the future; new memberships are now open! ADA Members' power our impact through these key initiatives; ask how to join our programs. > ADA Mentor Program > Our Inclusivity Group > Industry Code of Conduct > Design Education Platform > Sustainable Futures Collective 🔗 authenticdesignalliance.org 📣 @authentic_design_alliance 🎙️ @design_made_ (podcast)