Back to Future

We are passionate music lovers, culture fanatics and creatives-at-heart plugged into a diverse creator community. Back to Future (BTF) started in 2014 as an independent, women-led record label in Copenhagen — dedicated to rising artists and diversity. Over the years, we’ve evolved into BTF — a creative lab. We’ve kept the same passion for progress. But now, we partner with brands and orgs to develop strategies, campaigns and branding that speak authentically to the next generation. We work with a unique blend of strategic mindset, cultural literacy and creative intuition to bring you ideas that challenge the status quo, reflect the moment and thrive online to offline. As a lab rather than a traditional agency, we invite our partners to rethink their role in the culture — and to be braver, more inclusive and future-focused. Together, let’s co-explore, co-create and play our part in building better futures.