Bamboo Brands | In-store product research

Bamboo Brands is a Test & Learn center for FMCG brands across Europe. We help marketing, innovation & insights professionals gain valuable insights by testing assumptions and researching consumers across our network of 400+ supermarkets in Europe. Our unique test & learn methods let you discover what consumers in the supermarket really think, want and buy. So you can always make the right decisions based on these insights. Some of our solutions (qualitative & quantitative): • Discover what the potential of your innovation is by testing it in the supermarket • Discover why consumers in front of the shelf are (not) buying your product • Discover what the biggest triggers & barriers are of your competitors • Test whether your product would perform better with a modified design • Test whether your product has a higher rotation on a different shelf • Test at what price consumers switch to your product or the competitor’s product • Learn how consumers experience your product at home by letting category buyers test your product Do you have another issue you would like to test or research in the supermarket? Then also get in touch with us! 🛒