Clear, concise writing makes important information easy to understand, follow and act upon.
It empowers users and reduces support needs. It helps customers feel more comfortable with their purchase and, therefore, the company.
It helps executive teams create and communicate a shared vision, which helps align everyone in the company. Better alignment and clarity of objective results in people actually doing what is intended and plans being successfully implemented. This translates into a direct contribution to profitability through increased operational efficiency, growth of the enterprise, or both.
We have provided writing for the Bay Area since 1994, specializing in low- and non-technical audience, producing: user guides, reference guides, admin guides, release notes, installation guides, training materials, software tutorials, white papers, data sheets, articles, technical support material, educational CDROM and demo scripts, brochures, press releases, web copy, sales & marketing collateral, vegetation management standards and procedures.
We've worked with diverse companies, from single-person startups to global enterprises. Some of my more well-known clients include Wells Fargo, State Street Bank, Currenex, Pacific Gas & Electric, Blue Shield of California, OPSWAT, Rally Health, Change Healthcare.
Facilitated meetings with up to 20 subject matter experts, keeping things focused and getting 100% agreement on processes and standards.
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