Change Fatigue: Flip Teams From Burnout to Buy-In

Everyone is exhausted. Change fatigue is real. At Content Marketing World our friend Robert Rose called change fatigue "the theme of 2023" - and we don't think it's going anywhere. We wrote the book that changed the game for change leaders, and we're thrilled to be leading the BUILD BETTER BUY-IN course starting Oct. 11! It's a 3-week live beta designed to teach our change roadmap process with action guides and templates (the same ones they use in our consulting work!). Attendees get eight hours of live, virtual training (half of that is custom Q&A about your own project) plus inbox access all month for less than $100. You can even bring a couple work colleagues as part of your signup. On Nov. 1st, the beta ends and it becomes a DIY course with no expert access and the price increases to $297. Change fatigue is a significant barrier to innovation, digital transformation, and technology adoption. By actively addressing it, leaders and teams remove the real barriers to change and move to the next level.