Comedy Writing for Revenue Teams

This is half sales training, half crash course in joke writing. Founder Jon Selig helps go-to-market professionals better understand: 1) Their target personas & ICP 2) The problems they can eliminate for them ...through the process of writing jokes. Ironically, this isn't one. Comedy Writing for Revenue Teams aims to: - Better enables & onboard sellers - Deliver messaging that's both memorable and credible - Help them learn to get more creative and confident in their interactions with prospects. Think about it: Stand-up comedy audiences have short attention spans. If an unknown comic isn’t immediately funny, relatable or authentic, within the first 15 seconds audiences disengage. In sales development, sales, and to a lesser extent, sales - attention is currency and needs to be earned - continuously, A single joke that highlights a problem you solve for prospects grabs attention, triggers an emotional reaction, makes reps likeable & credible and starts new conversations across various outreach channels. Repeatedly. "Comedy Writing for Sales Teams" helps sales teams explore your prospects, the problems you solve for them, your differentiators, and transforms our understanding into repeatable humor that shows empathy and understanding - so reps can keep their day jobs. I've worked with sales teams at Neo4j, PowerChord, TrustArc, Canon USA, Citrix, Georgia Pacific, Zoho, Microsoft Canada and more.