XTCY

XTCY (pronounced ecstasy) is India’s fastest growing culture-first, better-for-you beverage company. We started with the intention to empower people with cleaner, better beverages. Today, energy drinks come with 7 spoons of sugar, 112 calories, and taste like cough syrup. So we launched our first product: a zero sugar, zero-calorie energy drink in delicious flavours, made for clean, everyday energy. We’re not just selling an energy drink — we’re redefining beverages altogether. With quick commerce pan-India scale and game-changing partnerships in the pipeline, XTCY is disrupting how the country consumes beverages. Every day. Everywhere.