Fellow Consulting

We are a people-centric research and strategy company. We work with innovation, market research, UX, CX, and customer experience insights across different industries. In recent years, we have had the opportunity to operate both nationally and internationally in sectors such as retail, services, finance, industry, food, and the creator economy, collaborating with clients like Ambev, Hotmart, Electrolux, and GM Financial. In the research field, we specialize in: Market research, consumer insights, and brand image analysis; Discovery for products and services; Mapping behavioral profiles, mental models, personas, and customer journeys; UX evaluation. Additionally, we work on: Ecosystem mapping; Business growth strategies; CX innovation projects; Service design; Brand experience (research and creation); Go-to-market strategies; UX design and SEO; Training programs. Our projects are led by a multidisciplinary, senior, and agile team.