Florasis

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Florasis is a cosmetics brand that explores wisdom in traditional beauty recipes, draws inspirations from Chinese arts and culture, and adopts modern technology to create natural nourishing, healthy and unique makeup products. Florasis was born in 2017 by the West Lake in Hangzhou, China. The brand founder, an enthusiast of flowers, herbs and traditional culture, wanted to create a cosmetic brand that inherits Chinese traditional arts and culture, with makeup products as the carrier of stories and inspirations of Eastern beauty. After working in the beauty industry for years, the founding team was inspired by the long-standing Chinese beauty culture after researching on historical documents and books - as early as thousands of years ago, Chinese people used various natural ingredients including flowers and herbs to decorate their faces in traditional formulas. Connecting the ancient and the modern, the team adopts innovative technology to rejuvenate traditional beauty formulas, and brings modern take on beauty traditions and aesthetics. Follow us on Social Media: @florasis.official

Company Details

Employees
50
Founded
-
Address
Hangzhou, Cn
Industry
Personal Care Product Manufacturing
NAICS
Toilet Preparation Manufacturing
HQ
Hangzhou
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News

The next chapter for Florasis: Navigating growth after visual partner exit - Jing Daily

The next chapter for Florasis: Navigating growth after visual partner exit Jing Daily

Florasis: FUTURE50 2024 - BeautyMatter

Florasis: FUTURE50 2024 BeautyMatter

Inside Chinese beauty brand Florasis’s smart factory - Vogue Business

Inside Chinese beauty brand Florasis’s smart factory Vogue Business

The most buzzworthy Chinese make-up brands to know about: Florasis, Catkin, and more - Vogue Singapore

The most buzzworthy Chinese make-up brands to know about: Florasis, Catkin, and more Vogue Singapore

China beauty brand Florasis shifts expansion plan as US tensions rise - The Business Times

China beauty brand Florasis shifts expansion plan as US tensions rise The Business Times

Balancing ‘soft power’ of culture key to growth of Chinese beauty brands – Florasis - Cosmetics Design Asia

Balancing ‘soft power’ of culture key to growth of Chinese beauty brands – Florasis Cosmetics Design Asia

35 Top Fall 2024 Makeup Launches - Forbes

35 Top Fall 2024 Makeup Launches Forbes

Innovative C-Beauty: Florasis Launches Nomadic Glam at @cosme Tokyo - PR Newswire

Innovative C-Beauty: Florasis Launches Nomadic Glam at @cosme Tokyo PR Newswire

Longwear Liquid Eyeshadows - Trend Hunter

Longwear Liquid Eyeshadows Trend Hunter

China Beauty Brand Shifts Expansion Plan as US Tensions Rise - Bloomberg

China Beauty Brand Shifts Expansion Plan as US Tensions Rise Bloomberg

Florasis launches independent store in cdf Sanya International Duty Free Shopping Complex - Moodie Davitt Report

Florasis launches independent store in cdf Sanya International Duty Free Shopping Complex Moodie Davitt Report

C-Beauty Brand Florasis Appoints Gabby Chen New President to Lead Global Expansion - Happi | Household And Personal Products Industry

C-Beauty Brand Florasis Appoints Gabby Chen New President to Lead Global Expansion Happi | Household And Personal Products Industry

Chinese Makeup Brands Are Winning Over Global Consumers - Bloomberg

Chinese Makeup Brands Are Winning Over Global Consumers Bloomberg

Florasis makes its European debut in Paris - Jing Daily

Florasis makes its European debut in Paris Jing Daily

Florasis Appointed as the Official Supplier of Makeup Products and Makeup Service for the Asian Games Hangzhou 2022 - PR Newswire

Florasis Appointed as the Official Supplier of Makeup Products and Makeup Service for the Asian Games Hangzhou 2022 PR Newswire

Chinese Medicine-Inspired Beauty - Trend Hunter

Chinese Medicine-Inspired Beauty Trend Hunter

From east to west: US consumers showing more interest in C-beauty rituals – Florasis - Cosmetics Design Asia

From east to west: US consumers showing more interest in C-beauty rituals – Florasis Cosmetics Design Asia

Watch China's Florasis Shifts Focus Outside US Amid Trade War - Bloomberg

Watch China's Florasis Shifts Focus Outside US Amid Trade War Bloomberg

How does Florasis use culture and creativity to stand out in the C-beauty crowd? - Jing Daily

How does Florasis use culture and creativity to stand out in the C-beauty crowd? Jing Daily

Winona, Florasis crush global beauty peers - Jing Daily

Winona, Florasis crush global beauty peers Jing Daily

Florasis Shifts Expansion from US to Asia and Europe Amid Trade Tensions - Global Cosmetics News

Florasis Shifts Expansion from US to Asia and Europe Amid Trade Tensions Global Cosmetics News

Florasis – Company Profile - Global Cosmetics News

Florasis – Company Profile Global Cosmetics News

Florasis brings Chinese beauty, tradition and innovation to Samaritaine Paris Pont-Neuf with DFS - Moodie Davitt Report

Florasis brings Chinese beauty, tradition and innovation to Samaritaine Paris Pont-Neuf with DFS Moodie Davitt Report

C-beauty goes global as Florasis launches in Paris’ Samaritaine - Global Cosmetics News

C-beauty goes global as Florasis launches in Paris’ Samaritaine Global Cosmetics News

Makeup Brand Florasis Blends Chinese Aesthetics With Western Trends - radii.co

Makeup Brand Florasis Blends Chinese Aesthetics With Western Trends radii.co

I Tried The C-Beauty Eyeshadows That Are About To Take Over TikTok - Bustle

I Tried The C-Beauty Eyeshadows That Are About To Take Over TikTok Bustle

Florasis finds inspiration in Mongolian grasslands with new release - Dao Insights

Florasis finds inspiration in Mongolian grasslands with new release Dao Insights

Can China’s Cosmetics Giant Florasis Crack America? | BoF - The Business of Fashion

Can China’s Cosmetics Giant Florasis Crack America? | BoF The Business of Fashion

Florasis, the Chinese cosmetics brand making its debut at La Samaritaine - Paris Select Book

Florasis, the Chinese cosmetics brand making its debut at La Samaritaine Paris Select Book

Florasis, the startup that upgrades Chinese makeup - Premium Beauty News

Florasis, the startup that upgrades Chinese makeup Premium Beauty News

‘Beauty and wellbeing are tied together’: Florasis to launch skin care line in 2025 as interest in TCM, well-being surges - Cosmetics Design Asia

‘Beauty and wellbeing are tied together’: Florasis to launch skin care line in 2025 as interest in TCM, well-being surges Cosmetics Design Asia

Florasis faces another PR storm following apology - TechNode

Florasis faces another PR storm following apology TechNode

Florasis opens outlet in Paris - China Daily

Florasis opens outlet in Paris China Daily

How did Li Jiaqi’s outburst turn Florasis - the poster child of C-beauty - into a laughing stock? - Dao Insights

How did Li Jiaqi’s outburst turn Florasis - the poster child of C-beauty - into a laughing stock? Dao Insights

How did Florasis harness the power of family marketing during CNY? - Dao Insights

How did Florasis harness the power of family marketing during CNY? Dao Insights

Chinese beauty brand Florasis launches a flagship store in Tokyo - China Daily

Chinese beauty brand Florasis launches a flagship store in Tokyo China Daily

Unveiling the sudden success of Florasis abroad - Daxue Consulting

Unveiling the sudden success of Florasis abroad Daxue Consulting

Brand Health Check: How should Florasis chart its entry into the high-end market? - Campaign Asia

Brand Health Check: How should Florasis chart its entry into the high-end market? Campaign Asia

Beauty firm Florasis eyes pretty profits in Japan - China Daily

Beauty firm Florasis eyes pretty profits in Japan China Daily

Florasis Debuts on MBK Screen in Bangkok, Demonstrating Beauty of Chinese Culture - Business Wire

Florasis Debuts on MBK Screen in Bangkok, Demonstrating Beauty of Chinese Culture Business Wire

How Chinese Beauty Brand Florasis Mixes Tradition And E-Commerce to Win Young Consumers - Alizila

How Chinese Beauty Brand Florasis Mixes Tradition And E-Commerce to Win Young Consumers Alizila

China's Florasis signs make-up sponsorship for Asian Games 2022 - Cosmetics Business

China's Florasis signs make-up sponsorship for Asian Games 2022 Cosmetics Business

Florasis opens first physical store in the Chinese city of Hangzhou - Dao Insights

Florasis opens first physical store in the Chinese city of Hangzhou Dao Insights

Cosmetics Brand Florasis Champions Chinese Heritage - Dao Insights

Cosmetics Brand Florasis Champions Chinese Heritage Dao Insights

Douyin shoppers embrace China chic beauty products - South China Morning Post

Douyin shoppers embrace China chic beauty products South China Morning Post

Tsinghua University and Florasis launch branded virtual personas - Dao Insights

Tsinghua University and Florasis launch branded virtual personas Dao Insights

Global goals: C-beauty heavyweight Florasis on a quest to rival international titans - Cosmetics Design Asia

Global goals: C-beauty heavyweight Florasis on a quest to rival international titans Cosmetics Design Asia

Florasis is conquering the Chinese beauty market with elegantly oriental products - Daxue Consulting

Florasis is conquering the Chinese beauty market with elegantly oriental products Daxue Consulting

China’s ‘Chanel’? Chinese Beauty Brand Florasis Is Raising Eyebrows on Weibo - What's on Weibo

China’s ‘Chanel’? Chinese Beauty Brand Florasis Is Raising Eyebrows on Weibo What's on Weibo

Perfect Diary & Florasis impress Chinese consumers with 520 wordplays - Dao Insights

Perfect Diary & Florasis impress Chinese consumers with 520 wordplays Dao Insights

C-Beauty Is On The Rise. Here Are 6 Makeup Brands You Should Know - NZ Herald

C-Beauty Is On The Rise. Here Are 6 Makeup Brands You Should Know NZ Herald

Anna Bogomolova - The Mandy Network

Anna Bogomolova The Mandy Network

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