Global Game Shapers

Global Game Shapers is a first-of-its-kind international leadership network committed to accelerating gender equity, empowering women leaders, and fostering collective leadership across the sporting goods industry. Women drive sports forward, yet in leadership, they’re still on the sidelines. Global Game Shapers is here to change that. We are a powerful network of female leaders from the sporting goods industry, dedicated to breaking barriers, fostering mentorship, and creating real opportunities for the next generation. But true change doesn’t happen in isolation; that’s why we actively engage male allies to help build a more inclusive and innovative industry. This isn’t just about representation; it’s about unlocking the full potential of our sector. OUR MISSION Together we rise. To connect and empower women leaders in the sporting goods business while welcoming men as allies, champions and collaborators. Together, we nurture the next generation of leaders, foster inclusivity, and build a more equitable, innovative, and thriving future for all. Six Core Values Guiding Global Game Shapers: 1. Creating a Safe & Supportive Community for authentic conversations and guidance. 2. Empowering Each Other by amplifying voices and celebrating achievements. 3. Sharing Knowledge & Growing Together to foster innovation and learning. 4. Inspiring Change Through Inclusivity by engaging male allies as partners. 5.Developing Future Leaders through mentorship and industry-wide support. 6. Leading with Purpose, Not Profit, focusing on collective growth over individual gains. The initiative’s Founding Group includes: Charlotte Cox, Former President, Pentland EMEA Emma Zwiebler, CEO, WFSGI Ger Wright, Board Member, Frasers Group Margit Gosau, CEO, SPORT 2000 Céline Del Genes, Chief Customer Officer, Decathlon Tamara Friessnegg, CMO, O’Neill Charline Berry, CHP&CO, Specialized Ariane Gatti, Senior Communication and Policy Manager, FESI Lena Haushofer, Exhibition Director, ISPO