Good Side of the Bed

Kim Kerton is the Founder of Good Side of the Bed, a boutique consulting firm that specializes in the strategic development of podcasts for brands, marketers and business owners. Kim has worked in the audio and branded content industry for over 15 years with brands like ARN, Nova Entertainment, Tourism Tasmania, Tedx, Vodafone, Ford, CBUS Super, Squarespace, Tourism & Events Queensland, Bendigo Bank and more, creating show-stopping branded content, built on customer and cultural insights, for faster brand growth and a deep connection to audience. Through Kim's expert podcast advisory, concepting, training, auditing and consulting you'll develop podcast knowledge, insight and strategic concepts for a podcast show or network that stand out in market, achieve business outcomes, and connect deeply with your dream audience through owned podcast content. Kim's unique combination of extensive commercial acumen and knowledge in audio media and branded content, and hands-on experience as an audio creator and business owner, makes her a powerful partner and guide for your brand-owned podcast journey.