Kim Kerton Email & Phone Number

Sydney, Nsw, Au

I work with brands, marketers and business owners helping them develop strategic brand-led original podcast concepts that stand out in market, achieve business outcomes, and connect deeply with their dream audience through owned podcast media content, as well as teaching the deep podcast media knowledge needed to ensure it's a success. The combination of my extensive commercial acumen in audio media and branded content, plus hands-on experience as a podcast creator and business owner, makes me a powerful partner and guide for your brand owned podcast show or network journey.

Creator and host of this weekly podcast that explores the realities of building a business, with the people doing it.A regular in the Business and Entrepreneurship Top Charts (Apple Podcasts) and Australian Podcast Awards 2023 Finalist, the tone of this show is real and relatable, supportive and inspiring, sharing personal business-building stories from business owners at all levels.

New York, Ny, Us

Providing in-house consultative expertise in podcast strategy and creative concepting for brands. Branded podcast projects that I provided the strategic ideation and direction for include: "Accessed That" with Queensland Tourism and Events "A Yarn With Our Elders" with Bendigo Bankand “The Net Zero Path For Business” with AGL

Hobart, Tasmania, Au

A volunteer committee position helping to create and execute the 2023 TEDx Hobart marketing approach to the core theme of Curiosity.

Hobart, Tasmania, Au

Content marketing for Tasmania across owned media assets, developing data driven strategic content and campaignable ideas, ensuring content remains diverse and inclusive, while leading the Content Studio to be a cohesive and future proofed team.

I left my role at NOVA Entertainment in Jan 2020 to re-examine what lights me up, and with the job market all but closed shortly after, a re-examination became a holistic rebuild. I taught yoga, created a line of ceramic homewares, developed plant-based recipes, created content with brands and eventually, started a podcast called Unemployed & Afraid with a mission to help 100,000 business owners start and stay in business.

Pyrmont, Nsw, Au

Nova Entertainment is a leading Australian broadcaster, with national radio networks Nova and smoothfm, digital and social brand extensions and a thriving podcast network. CREATE, the team I led in Sydney, is Nova Entertainment’s branded entertainment team, which employs over sixty of the industry’s most exciting and diverse talents across multiple disciplines including; Content Development and Production, Brand Strategy, Sponsorships, Sales Strategy, Design, Video, Research and Analytics, Digital Campaign Operations and Trade Marketing.In this role I was responsible for leading the Sydney CREATE team, working with the National Commercial Strategy Director on the local priorities for revenue success. I collaborated directly with the Nova Ent sales team, clients and partners to produce industry leading strategic media solutions that connected with audiences, delivered results and grew both broadcast and non-traditional revenue.Working with all major Agency groups based in Sydney with clients including:VodafoneWoolworths GroupCH10DellMcDonaldsStan OptusAldiAmazon and many moreCampaign Awards included:B&T 2017 - Vodafone Powers Nova - Best Radio Campaign B&T 2018 - Vodafone Unlocked - Best Radio Campaign

Pyrmont, Nsw, Au

In this role I led and developed a team of sales professionals to create compelling cross platform campaign solutions for Tier 1 agency clients, delivering and exceeding client and revenue requirements.Clients we worked with included:Wesfarmers GroupA2 MilkBPCBUS SuperME BankNAB and many more

Pyrmont, Nsw, Au

Responsible for creating integrated advertising solutions across all NOVA Entertainment platforms that met and exceeded agency and client expectations, delivering tangible results for clients, and awarding me the ACRA Award (Australian Commercial Radio Awards) for Best Agency Salesperson 2015.

Melbourne, Au

Creating digital advertising solutions to deliver results for clients and agencies across VIC & SA.Clients included:RenaultHonda Mercedes and many more

North Sydney, New South Wales, Au

Responsible for the account management of Adelaide advertising agencies, creating radio advertising solutions to best suit the clients needs and deliver results.

Pyrmont, Nsw, Au

Responsible for the implementation of large scale integrated station promotions, as well as idea generation and listener events.Also responsible for the local implementation of promotional executions for the national Drive show.

Adelaide, Sa, Au

Responsible for the development and implementation of station events, member recruitment, logo revelopment and marketing rollout.

Promotional Model development, including Sales and Customer Service skills.Project Management of large scale launch events, photoshoots and fashion shows.

Bachelor Of Arts - Ba, Creative Writing

Strategic Leadership

Behavioural Studies (Psychology)

Strategic Planning Principles

Frontline Management

Diploma Of Marketing & Communication

Diploma Of Leadership & Management