HOWTIAN®

HOWTIAN (formerly known as ZCHT) is a global leader in producing and supplying premium quality natural sweeteners, nutritional and functional ingredients, and a full-service solutions provider for the food & beverage, nutraceutical, pharmaceutical, and personal care industries. Creators of innovative ingredient brands including SoPure™ Stevia and PureQQ® Pyrroloquinoline Quinone. HOWTIAN is a privately owned enterprise that was incorporated in 1999. The company is based in the city of Zhucheng, in Shandong province of East China. Over the last decades, HOWTIAN has grown into a global leader in naturally extracted stevia products, and one of the world’s top 7 ingredient businesses in sugar reduction. Alongside its flagship stevia business, HOWTIAN is a global leader in the production of inositol and baicalin root extracts as well, serving customers in over 80 countries. HOWTIAN’s core competencies lie in green technology, its large scale highly efficient, vertically integrated agriculture, and application technology for food manufacturers. It is in HOWTIAN's roots to make healthy, natural food accessible for everyone.